Apply on Employer Site

TKO · 22 hours ago

Senior Director, Partnership Marketing

Utica-Rome Area

Full-time

Onsite

Director/Executive

$135K/yr - $180K/yr

12+ years exp

TKO is a premium sports and entertainment company, and they are seeking a Senior Director of Partnership Marketing to manage and execute UFC brand partnerships. This role involves leading the end-to-end management of commercial partnerships, collaborating with internal stakeholders, and driving revenue through renewals and new opportunities.

Media and EntertainmentSports

Responsibilities

Lead the end-to-end management of commercial partnerships for UFC to deliver on partner’s brand and business goals

Lead strategic planning for all partners, identifying and prioritizing growth opportunities aligned with business objectives, while delivering consultative solutions leveraging the power of the TKO enterprise

Collaborate with key internal stakeholders (including Marketing, Events, Community Relations, Media, PR, Brand, Legal, etc.), serving as cross departmental project lead to ensure alignment of partner programs with UFC initiatives

Act as on-site partnership lead at UFC events, including oversight of experiential integrations and partner experiences

Build and develop relationships with brand partner contacts, including client hosting at UFC events

Drive revenue by leading all renewals, upsells, and cross-sells for UFC while unlocking new revenue opportunities across the TKO enterprise

Support VP in in developing a high-performing consultative, insight-driven strategic marketing team

Champion a culture of innovation, thought leadership, and proactive partner management within the Partnerships Marketing organization

Manage and mentor a high-performing team of strategists and cross-functional contributors, fostering a growth mindset and collaborative environment

Qualification

Marketing strategyBrand partnershipsCommercial operationsStakeholder managementTeam leadershipNegotiation skillsConsultative solutionsRevenue generationExecutive communicationCross-functional collaboration

Required

12+ years of experience in marketing strategy, consulting, commercial operations, or corporate development, ideally in sports, entertainment, or media

Demonstrated success in leading cross-functional strategic initiatives and driving organizational change

Deep understanding of brand partnerships, marketing strategy, commercialization, and client service models

Strong commercial acumen, with proven experience negotiating and renewing long-term partnerships

Exceptional executive communication and stakeholder management skills

Experience building and mentoring high-performing teams

Bachelor's degree in Business, Marketing, Economics, or related field required

MBA or equivalent advanced degree strongly preferred