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PHD · 6 hours ago

Senior Associate, SEO

New York, United States

Full-time

Hybrid

Mid, Senior Level

$40K/yr - $75K/yr

2+ years exp

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. As a Senior Associate in SEO, you will implement innovative SEO and content strategies for enterprise clients, focusing on both traditional and AI-driven search methodologies.

AdvertisingCreative AgencyDigital MediaMarketingSocial Media

H1B Sponsor Likely

Responsibilities

Develop and implement holistic SEO campaigns with a focus on both traditional and AI-driven search strategies

Assist in developing strategic SEO and content workstreams that align with client goals, with a particular focus on optimizing for AI search environments (e.g., Google AI Overviews, ChatGPT, Perplexity)

Create SEO-optimized content for priority pages, blog articles, and product landing pages using strategic keywords and AI-enhanced writing tools

Support client teams on SEO optimizations and input these optimizations into the client's e-retail platform to monitor and manage them

You will be expected to participate in client-facing interactions (calls, in-person meetings, and emails)

Conduct Natural Search Research

Be the expert on search user intent and conduct advanced search and keyword intent research with a focus on clustering and topic modeling

Create and produce client-facing presentations, research, and execution documents

Research and implement linking strategies

Compile and QA monthly, quarterly and ad-hoc reports per client’s business specs

Identify trending content opportunities and shifts in the organic landscape as it relates to client industries/verticals

Collaborate with client’s technical and content team(s) in order to implement proposed recommendations

Work with cross-functional departments, including Paid Search and Social Media, to develop and track all details of SEO initiatives and digital performance

Conduct and implement multiple page-level optimizations per client’s business needs

Maintain expertise on search engine news and trends, including staying at the forefront of Generative Engine Optimization (GEO) best practices, and apply them across client workstreams

Provide mentorship to junior team members, especially on AI tools, SEO copywriting techniques, and prompt engineering for content

Qualification

SEO strategiesAI tools for SEOSEO copywritingTechnical SEOWeb Analytics toolsPublic speakingProject managementEffective communicationDetail-orientedTeam player

Required

2+ years of tactical and strategic SEO experience in agency or in-house environments

2+ years of SEO copywriting experience with proven success in optimizing content for both search engines and human users

Demonstrated experience utilizing AI tools for SEO (e.g., prompt crafting for content generation, search behavior analysis, AI search landscape monitoring)

Working knowledge of Generative Engine Optimization (GEO), SGE strategies, and AI-powered discovery platforms

BS/BA in Marketing, Advertising, Communications, Marketing, Public Relations, MIS or Statistics

Have experience writing copy, with an understanding of how to write for both users and search engines at once

Have a working knowledge of leading Web Analytics and SEO tools such as, Screaming Frog, Google Analytics, Adobe, Bright Edge, SEMRush, Google Looker Studio, Google Search Console

Eager to learn about new SEO & GEO tools and other platforms used with client teams

Have a proven record of page placement and website optimization

Have a strong understanding of technical SEO

Enjoy problem solving and adapting to new technologies and processes

Be fluent in Microsoft Excel, Word, Outlook, PowerPoint, etc

Confident in public speaking with a passion for storytelling

Preferred

Working knowledge of HTML, CSS, and JavaScript a plus

Benefits

Health insurance

Vision insurance

Dental insurance

401(k)

Healthcare Flexible Spending Account

Dependent Care Flexible Spending Account

Vacation days

Sick days

Personal days

Paid parental leave

Paid medical leave

STD/LTD insurance benefits

Company

PHD

Glassdoor3.7

Welcome to PHD. Powered by our next-generation network, PHD’s advanced thinking - Intelligence. Connected.

Founded in 2006

Frankfurt, Hessen, DEU

1001-5000 employees

http://www.phdmedia.com

H1B Sponsorship

PHD has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (7)

2024 (4)

2023 (2)

2022 (3)

2021 (2)

2020 (5)