Klaviyo · 3 hours ago
Director, Product Management - Content
United States
Full-time
Remote
Director/Executive
$232K/yr - $348K/yr
8+ years expKlaviyo is a company that empowers creators to own their destiny by making first-party data accessible and actionable. As the Director of Product, Content, you will define the content vision and strategy, overseeing the execution that shapes the tools used by marketers to create and deliver content effectively.
AdvertisingAnalyticsE-CommerceMarketing AutomationSoftware
Responsibilities
Own the end‑to‑end content vision, strategy, and execution—spanning asset management, editors, templates, content workflows, and mobile/email/web surfaces, including AI‑enhanced capabilities
Deliver high‑leverage products, driving execution across the content lifecycle (creation, governance, review, approvals, and performance insights) with clear success metrics and accountability for outcomes
Scale creativity for all users. Build systems that enable novice and expert marketers to create on‑brand, high‑performing content fast (e.g., reusable blocks/components, brand kits/variables, content schemas)
Transform workflows by putting AI at the center, building smarter systems and ways of working from the ground up (generation, personalization, experimentation, evaluation, human‑in‑the‑loop)
Mentor and empower a high‑performing team of PMs, analysts, and designers; model clarity, accountability, and high standards while partnering deeply with Engineering and GTM
Raise the bar on accessibility, performance, and reliability so content renders beautifully and consistently across devices and inboxes while meeting privacy and compliance needs
Instrument for learning, with analytics and experimentation that track adoption, engagement, time‑to‑value, and content effectiveness—and use insights to iterate quickly
Collaborate broadly with Eng leads, Design, Data Science, Customer Success, and GTM to ensure cohesion, speed, and quality from strategy to launch and enablement
Grow in Ambiguity: Chart new paths in ambiguous spaces. Explore, frame, and validate 0→1 opportunities; operate independently to test hypotheses quickly, create clarity from noise, and turn promising insights into scalable product bets
Qualification
Required
8+ years in Product Management, including 3+ years leading product teams
Blend customer empathy, data, and business outcomes to spot non‑obvious opportunities and ship elegant, effective solutions
Excellence influencing across teams and levels; build consensus, drive clarity, and keep momentum
Raise talent density, grow future leaders, have a proven track record of building high performing teams, and hold a high bar for performance
Deep experience with creative workflows, content management, CMS/editors, or digital asset systems; prioritize measurable business outcomes over shipping features for their own sake
Thrive in ambiguity, operate independently, and push through obstacles—creating clarity, setting the plan, and rallying teams to chart new paths from 0→1
Embrace AI as a tool to accelerate your impact, using it responsibly and transparently while ensuring your work reflects Klaviyo's voice and values
Bachelor's degree or equivalent experience (advanced degrees/certifications in product, business, or technology are a plus)
Preferred
Experience with template languages/rendering pipelines; content governance/approvals; DAM/CDN integrations; localization/internationalization
Background in e‑commerce or marketing automation; familiarity with experimentation frameworks and design systems
Benefits
Participation in the company’s annual cash bonus plan
Variable compensation (OTE) for sales and customer success roles
Equity
Sign-on payments
Comprehensive range of health, welfare, and wellbeing benefits based on eligibility
Company
Klaviyo
Klaviyo is an automation and email platform designed to help grow businesses.
1001-5000 employees
H1B Sponsorship
Klaviyo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (47)
2024 (29)
2023 (24)
2022 (27)
2021 (21)
2020 (8)
Funding
Current Stage
Public CompanyTotal Funding
$1.35BKey Investors
ShopifySands Capital VenturesAccel
2025-08-13Post Ipo Secondary· $195.06M
2025-05-14Post Ipo Secondary· $372.95M
2023-09-20IPO
Leadership Team
Andrew Bialecki
CEO
Ed Hallen
Co-Founder, Chief Strategy Officer, Board Member
Recent News
2025-12-17
2025-12-16
2025-12-16
Company data provided by crunchbase