VIVAZEN · 1 month ago
Regional Sales Manager - New York
Hybrid (New York, New York, US)
Full-time
Hybrid
Mid Level
3+ years expVivazen is a leading company in the botanical product market, known for its innovative kratom-based offerings. The Regional Sales Manager will manage and grow the assigned territory by increasing product volume, expanding distribution, and establishing relationships with key retailers and distributors, ensuring best-in-class execution at retail locations.
E-CommerceFood ProcessingWholesale
Responsibilities
Execute sales strategies to increase product sales, expand distribution, and add new retail/wholesale partners
Grow volume and distribution across wholesalers, sub-distributors, DSDs, and alcohol beverage networks
Identify and visit key specialty accounts within the assigned territory to drive product placement and promotional activity
Ensure strong in-store execution of product positioning, shelf space, pricing, and merchandising
Drive retailer engagement through product education, category insights, and promotional support
Implement trade marketing and branding initiatives, ensuring maximum visibility and consumer awareness
Develop deep relationships with distributor sales teams and retail partners, ensuring alignment on sales goals
Attend distributor sales meetings and kickoff events to support DSD expansion and retail growth
Work collaboratively with sales and marketing teams to execute high-impact trade programs
Conduct SWOT and territory analyses to identify growth opportunities and inform decision-making
Track sales data, monitor market trends, and adjust strategies accordingly
Consistently communicate plans, results, and insights to leadership, using data-driven recommendations
Drive trial and consumer engagement through retail sampling, event activations, and targeted brand initiatives
Represent the brand at trade shows, industry events, and retailer training sessions
Engage in community-building efforts that increase product awareness and drive pull-through demand
Qualification
Required
3 years of field sales experience, preferably in CPG, spirits, tobacco, or alternative beverages
Strong understanding of DSD sales models, wholesaler networks, and independent retailer operations
Proficiency in sales technologies, CRM software, and data analytics tools
Ability to thrive in a fast-moving, startup-like environment while balancing strategic and tactical responsibilities
Excellent relationship-building and negotiation skills
Preferred
Experience selling into convenience, food service, or supplement distribution is a plus
Bachelor's degree or equivalent experience preferred
Benefits
Full medical benefits are provided as part of this role.
Options/equity will be provided to suitable candidates after completion of the first 90 days.
This role also provides the opportunity for advancement in role, function, and pay.
Company
VIVAZEN
Vivazen is an e-commerce website and wholesaler of post-workout recovery drink products.
51-200 employees
Funding
Current Stage
Growth StageRecent News
Precedence Research
2025-11-21
Company data provided by crunchbase