SiriusXM · 17 hours ago
Manager, Business Analytics- Customer Journey
SiriusXM is the leading audio entertainment company in North America, and they are seeking a Manager, Business Analytics- Customer Journey. In this role, you will connect digital engagement metrics to operational and financial KPIs, driving reporting that enhances subscriber growth and retention while improving the customer experience.
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Responsibilities
Lead performance reporting on digital and pre-agent customer journeys including top-of-funnel engagement, offer strategy, and digital subscription behavior
Connect campaign, product, and digital experience programs to downstream business metrics like conversion, MER, trial-to-paid, and cancel rate
Design dashboards and insight tools for evaluating campaign effectiveness, CX outcomes, and offer performance across digital and agent-assisted channels
Own performance analytics for Sierra AI, chatbots, and other automated systems—tracking conversion, saves, escalations, and containment
Align metrics across automation vs. agent channels to ensure end-to-end visibility into outcomes and deflection rates
Partner with the WFM team for volume forecasting; collaborate with Product and Marketing teams to support bot optimization and NRT insights
Qualification
Required
5+ years in customer experience, digital marketing, or analytics with strong experience in subscription-based or funnel-oriented businesses
Experience designing and delivering insights for A/B testing, offer strategy, or campaign measurement
Familiarity with bot performance metrics, automation containment, and digital experience platforms (e.g., Sierra, Salesforce, Adobe)
Cross-functional collaboration experience with Product, CX, WFM, and Marketing stakeholders
Must have legal right to work in the U.S
Preferred
Strong Tableau and SQL skills preferred; must be able to lead dashboard design and data validation efforts
Benefits
Discretionary short-term and long-term incentives
Company
SiriusXM
SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices.
H1B Sponsorship
SiriusXM has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (21)
Funding
Current Stage
Public CompanyTotal Funding
$2.98BKey Investors
JP Morgan ChaseBerkshire HathawayLiberty Media
2025-08-20Post Ipo Debt· $2B
2025-07-04Post Ipo Equity· $459M
2009-02-01Post Ipo Debt· $525.75M
Leadership Team
Recent News
Sports Business Journal
2025-12-30
thecanadianpressnews.ca
2025-12-17
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