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Boyd Gaming · 9 hours ago

Direct Marketing Campaign Supervisor

Las Vegas, NV

Full-time

Onsite

Mid Level

3+ years exp

Boyd Gaming Corporation is one of the premier casino entertainment companies in the United States. The Supervisor Direct Marketing Campaign will implement and manage direct marketing programs, ensuring effective communication between various marketing teams and overseeing the production of direct mail campaigns.

CasinoGamblingGaming

Responsibilities

Manage concurrent direct marketing programs

Manage communications between corporate, regional, and property marketing teams and outside vendors

Develop, consult, and recommend variable content within creative and campaign management platform

Manage print production of direct mail including gathering print production specifications, working with internal agency on developing variable content, vendor award/selection, and invoice reconciliation

Document and communicate lessons learned for continuous improvement

Suggest new ways to develop and implement successful direct marketing campaigns

Provide all necessary data, copy, and art files to selected vendors

Review all creative and live data proofs

Manage U.S. Postage funds and property expense allocations

Create, manage and communicate project status

Qualification

Direct mail program designVariable data printingProject managementMicrosoft OfficeMarketing experienceCommunication skillsOrganizational skills

Required

Demonstrated database/direct mail program design, production, and fulfillment

Expert knowledge and understanding of direct mail and familiarity with variable data printing integration with advanced customization capabilities

Ability to successfully manage multiple streams of work in a challenging, dynamic environment

Proactive, takes ownership and initiative

Ability to work independently with minimal direction while also functioning and contributing as part of a team

Ability to plan, prioritize and organize effectively, handle multiple high priority projects concurrently and react quickly to shifting priorities

Excellent communication, proofreading and organizational skills required

Proficiency in Microsoft Office (Excel, Word, Outlook, PowerPoint, Access, etc.)

Excellent written and oral communication skills

Ability and comfort communicating to all organization levels

Minimum of three years marketing department, agency or print vendor experience

Ability to obtain and maintain necessary licenses, permits, or certifications

Company

Boyd Gaming

Glassdoor3.4

Boyd Gaming Corporation is one of the nation’s leading casino entertainment companies, but we’re so much more than that! We're a billion-dollar, publicly-traded company that retains the philosophy of a family-owned business, focused on creating long-term, sustainable growth for our shareholders.

Founded in 1975

Las Vegas, Nevada, USA

10001+ employees