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Spark Foundry · 4 hours ago

Associate Director, Data & Platforms

New York, NY

Full-time

Onsite

Lead/Staff, Director/Executive

$111K/yr - $174K/yr

5+ years exp

Spark Foundry is a global media agency focused on enhancing brand engagement through innovative strategies. The Associate Director of Data & Platforms will drive ad/marketing technology and data integration strategies for clients and collaborate with internal teams to implement these strategies effectively.

AdvertisingMarketing

H1B Sponsor Likely

Responsibilities

Manage data strategy for advertising clients, communicating strategies/recommendations to clients using a consultative approach

Understand how platform/data technologies work and offer the ability to explain technical concepts in ordinary terms (be technically savvy - understand the opportunities and limitations)

Identify opportunities - industry learning, meet with vendors and provide a POV, with a client lens and in desired format -- education/evangelize the findings

Oversee relationship with the Identity Resolution platforms, CDPs, or other AdTech solutions and project manage the deployment and activation of data technology solutions

Partner with internal Programmatic and media investment arms to support campaign activation as well as advanced data use cases

Oversee, author and/or constructively edit and review the writing of media documents (timelines, POVs, RFPs, plans, agreements, client memos, and correspondence from within and outside the agency)

Share knowledge with client and internal teams regarding audience insights and results to impact business needs

Provides input to client business-related decisions

Ownership of day-to-day client relationship (mid-level)

Anticipates risks and prepares multiple resolutions

Actively manages client care strategies

Builds strong client relationships

Accountable for manager and associate level deliverables

Provides clear and concise direction and messages

Has “Intellectual Capital”, understands people want to hear a point of view

Showcases the ability to manage & mentor others

Accountable for onboarding and team readiness

Qualification

Digital advertising experienceAd/marketing technology knowledgeIdentity Solution toolsCustomer Data Platforms (CDP)Digital media planningProject management skillsClient relationship managementMentoringCommunication skills

Required

5+ years of prior digital advertising experience in a client-services capacity

2+ years managing 2+ direct reports

In-depth technical knowledge of ad and marketing technology, including ad servers, rich media, dynamic creative, streaming video, OBA, ad verification, customer data management platforms, identity resolution solutions, DSPs, etc

Strong project management skills and keen ability to delegate

Strong understanding of digital media planning and management processes

Expert knowledge and experience with Identity Solution tools (eg. Epsilon, Liveramp, Neustar)

Expert understanding and usage of CDP (eg. Salesforce, Adobe, Treasure Data)

Expert understanding data flow within adtech/martech ecosystem

Benefits

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Company

Spark Foundry

Glassdoor3.9

Spark Foundry is one of six global media agency brands within Publicis Media.

Founded in 2016

New York, New York, USA

1001-5000 employees

http://www.sparkfoundryww.com/

H1B Sponsorship

Spark Foundry has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (79)

2024 (30)

2023 (8)

2022 (3)

2021 (5)

2020 (3)