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Southern California Edison (SCE) · 1 month ago

Senior Specialist in Marketing and Digital Communications

Irwindale, CA

Full-time

Hybrid

Senior Level

$99K/yr - $149K/yr

5+ years exp

Southern California Edison (SCE) is committed to fueling innovation in the energy sector. The Senior Specialist in Marketing and Digital Communications will lead innovative marketing strategies and manage a diverse portfolio of communications programs to enhance customer experience and engagement.

Communications InfrastructureElectrical DistributionEnergySustainability

Comp. & Benefits

Responsibilities

Carries out the production of a wide range of marketing and communication content and materials such as press releases, written case studies, website/newsletter articles

Oversees individual communication journeys and shares results with critical team members. Interacts with design and development teams to assist with validating solutions that meet customer requirements in terms of technical, cost, schedule

Creates an advocacy program that encourages satisfied customers to proactively recommend the company for future growth

Ensures all marketing communication initiatives adhere to the company’s marketing and brand guidelines and messaging standards

Monitors the marketing and communications activities in terms of the project budget, ROI and the performance of the campaigns

Oversees the production of a wide range of marketing and communication content and materials such as press releases, written case studies, and website/newsletter articles

Develops the strategy in conjunction with event teams to deliver strategic events that support the overall marketing and sales strategy and pipeline goals

Develops marketing communications campaigns by understanding media coverage and industry trends and developing fresh story ideas to propel the company forward

Optimizes databases of communications materials, ensuring the function has the ability to deliver a fast response and accurate engagement activities

A material job duty of all positions within the Company is ensuring the protection of all its physical, financial and cybersecurity assets, and properly accessing and managing private customer data, proprietary information, confidential medical records, and other types of highly sensitive information and data with the highest standards of conduct and integrity

Qualification

Marketing strategySalesforce Marketing CloudMulti-channel marketingVendor managementData-driven insightsCommunication skillsTeam collaborationIndependent work