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Conair LLC · 6 hours ago

Manager, Brand Digital Content

Stamford, CT

Full-time

Hybrid

Mid Level

3+ years exp

Conair LLC is a renowned consumer product company that specializes in delivering high-quality kitchen appliances. The Manager, Brand Digital Content will strategize and manage engaging content across multiple platforms to enhance brand presence and user experience while collaborating with various teams.

AppsHospitalityManufacturing

H1B Sponsor Likely

Responsibilities

Optimize and execute content for Cuisinart.com (e.g., homepage, product detail pages. Etc.)

Execute the build of below the fold enhanced content on PDPs, landing pages etc

Make regular homepage updates that align with current national promotions, content pillars, seasonality, etc

Execute updates and refreshes on existing content to keep it relevant and accurate

Own the recipe database, working closely with Product team, Test Kitchen/Culinary Innovation team and SEO agency on recipe trends

Build AMZ A+ content

Build and maintain Cuisinart brand stores across our retailer partners

Work across 20+ top retailers (Costco, Walmart, Amazon, Kohls, etc.) to ensure content brand guidelines are met and content is distributed in required formats

Manage ratings & reviews syndication (BazaarVoice)

Work with SEO agency on content optimizations to increase organic search traffic and enhancements

Perform digital shelf audits to ensure accuracy of Cuisinart brand across retailers

Ensure brand consistency and compliance across all forms of content on all sites

Work across Web Development and SEO Teams to implement website enhancements and updates

Content uploads and optimizations on Cuisinart YouTube channel

Support internal photoshoots to ensure content aligns with brand guidelines and suits various content placements

Request internal shoots based on content needs that align with our digital content calendar

Collaborate with external partners such as creative agencies and production houses on productions, content development and enhancements

Assist in managing our digital editorial content calendar to ensure it aligns with our brand goals, national promotions and content pillars and is supporting our brand and marketing objectives

Qualification

Content strategy developmentEcommerce management toolsBrand content best practicesProject managementCreative thinkingAttention to detailCollaborationFast-paced environment

Required

3–5 years of experience in a brand content role such as content assistant or manager

Experience in content strategy development and implementation

Ability to manage multiple projects and work independently in a fast-paced environment

Proficiency with content and ecommerce management tools such as Salesforce Commerce Cloud, Salsify, Syndigo, Crazy Egg, Amazon Vendor Central, YouTube Studio, Figma

Knowledge of brand content and ecommerce best practices to drive engagement and conversion

Creative thinker with attention to detail

Ability to work independently, manage multiple projects and meet deadlines in a fast-paced environment

Benefits

Comprehensive Medical/Dental/Vision plans

Generous Paid Time Off Programs

Life & Disability Insurance

FSA/HSA/Dependent Care FSA

Paid Parental Leave

401k and company match

EAP & Employee Wellness Programs

Volunteer Days Paid Time Off

Free breakfast and lunch in the Stamford office

Company

Conair LLC

Conair is a leading international designer, manufacturer, and marketer of branded personal care and small kitchen appliances, cookware, hair brushes & accessories, cosmetic bags, and travel accessories.

Founded in 1959

Glendale, Arizona, USA

1001-5000 employees

http://www.conair.com/

H1B Sponsorship

Conair LLC has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2021 (1)

2020 (1)