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Nexon America · 1 month ago

Senior Manager, Events & Brand Experience

El Segundo, CA (Hybrid)

Full-time

Hybrid

Senior Level

$140K/yr - $170K/yr

7+ years exp

Nexon America is a leading developer of online virtual worlds and is seeking a Senior Manager for Events & Brand Experience. The role involves developing and executing offline marketing campaigns, managing relationships with regional partners, and overseeing promotional video production, while also ensuring effective communication strategies and cross-functional collaboration.

GamingInformation TechnologyInternetPC GamesPublishingSoftware

Responsibilities

Identify and analyze new or existing target audience by developing offline promotion events and establishing MapleStory fandom culture, develop business relationships with regional partners

Plan and oversee the full production lifecycle of promotional videos (concepting, scripting, storyboarding, shooting direction, and post-production)

Build high-performing teams to drive effective integrated offline promotion communications for all personal computer (PC)platforms, including online, console, and mobile titles

Educate partners through effective communication strategies, presentations, and materials, and lead the partner onboarding process. Increase profitability through strategic negotiations of deals to increase sponsorships

Cross-promote with business partners to achieve mutual benefits

Build and strengthen relationships with developers, and lead cross-functional teams in multiple departments, including creative, production, community engagement, legal, and finance to implement strategic initiatives aimed at business growth

Direct high-level strategic planning to design and manage the official merchandise store and oversee production and sales lifecycles, improving customer satisfaction

Anticipate business needs, prioritize tasks, and resolve complex external issues

Execute business-to-business(B2B) and business-to-consumer (B2C) events from in-depth training to international trade shows, fan festivals, and additional annual events

Qualification

Event managementBrand experienceGaming industry experienceBilingual proficiencyCrisis managementProject managementCommunication skillsProblem solvingTeam managementOrganizational skills

Required

5+ years leadership experience (agency or in-house) and 7+ years of experience in relevant industry

Strong press contacts across gaming, consumer and technology press

Developer interface experience with strong track record of good relationships

Gaming industry experience required

Knowledge of Mobile/PC/Game Platform

Excellent bilingual proficiency in Korean and English

Excellent writer and communicator

Strong project management skills and able manage complex projects

Strong problem solver

Management experience with the ability to motivate and guide the team

Able to interact effectively with people at all levels of the Company

Crisis management and communication experience

Strong organizational and time management skills

Preferred

Bachelor's degree in related field preferred

Stellar professional reputation and credibility with the press and PR community

Benefits

Medical, dental and vision plans for you, your spouse or domestic partner and your children

Annual employer contribution to a health savings account

Company paid hospital indemnity benefits

Company paid life, AD&D, short-term and long-term disability benefits

Access to voluntary life and AD&D for yourself and your dependents

Flexible spending accounts

401(k) savings plan with a company match

Pet insurance

Monthly wellness credit

Participate in lunchtime yoga

Enroll in language classes

Bi-monthly catered lunches

Monthly happy hours

Well-stocked snack bar

Paid time off

Sick days

Company holidays

Year-end break

Company

Nexon America

Nexon is building a workplace based on mutual respect, good humor, and the pursuit of excellence because we believe that great games can only be built by amazing people.

Founded in 2002

Tokyo, Tokyo, JPN

201-500 employees