Reformation · 1 month ago
Senior Buyer - Women's Apparel (Retail & Wholesale)
Reformation is a global brand committed to sustainable fashion since 2009. The Senior Buyer will drive product strategy and manage assortments across Retail and Wholesale channels, ensuring alignment with the company's mission and market needs.
E-CommerceFashionManufacturing
Responsibilities
Own Apparel buying & product strategy for key categories across Retail stores and Wholesale to champion Reformation’s mission of “sustainable fashion for everyone”
Drive gross and net sales targets while maintaining inventory productivity targets (WOS levels) and end of season ST%
Develop cohesive assortments for both Retail and Wholesale channels that are mutually complementary and in alignment with the global product strategy, ensuring maximum brand synergy and consistent presentation
Collaborate closely with the Global Merchandising Team, both supporting wider company strategies (key items, marketing) and actively advocating for channel specific needs and providing essential market feedback
Partner with planning on OTB management, developing sales, margin, & inventory productivity targets, both pre-season and in-season
Deliver the appropriate depth and breadth by store, analyzing historical sales and store capacity
Stay close to market needs, competitive landscape and tailor product assortments to each store / market / wholesale account
Develop a strong understanding of market dynamics and needs through store visits, rigorous consumer insights, and competitor analysis
Analyze weekly sales data and proactively execute ad-hoc quantitative analyses to drive deep, expert-level understanding of all assigned categories
Qualification
Required
Exceptional taste and an innate understanding of the Reformation brand ethos
Critical balance of creative vision and data-driven analytical skills
Experience in driving gross and net sales targets while maintaining inventory productivity targets
Ability to develop cohesive assortments for both Retail and Wholesale channels
Experience collaborating closely with merchandising teams
Ability to partner with planning on OTB management
Strong understanding of market dynamics and needs through store visits and consumer insights
Ability to analyze weekly sales data and execute quantitative analyses
Preferred
Experience in apparel buying and product strategy
Strong problem-solving skills
Ability to motivate others and communicate clearly
Collaborative and hardworking attitude
Benefits
Employer-sponsored private medical, dental, and vision insurance
Commuter benefits
Competitive paid time off policies including vacation, sick leave, and company holidays
Retirement planning support
Option to invest in Environmental Social Governance-aligned funds
Access to fertility care support through Carrot
$5,000 USD reimbursement for related fertility expenses after 1 year of employment
Donate to community efforts on a yearly basis
Clothing discount
Culture events (like our annual Ref Values week and Volunteer Time Off)
Company
Reformation
Reformation is a revolution in fashion where design, value, and sustainability coexist.
Funding
Current Stage
Late StageTotal Funding
$37M2019-07-10Acquired
2017-12-14Series B· $25M
2015-04-02Series A· $12M
Recent News
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