OMD · 18 hours ago
Manager, Marketing Science
Atlanta, NY
Full-time
Hybrid
Mid Level
$50K/yr - $95K/yr
3+ years expOMD is the Cannes Lions 2024 Media Network of the Year and the world’s largest media network. The Manager, Marketing Science will be responsible for understanding client strategic issues, developing measurement plans, and leading a team of analysts to deliver actionable insights.
AdvertisingCommunications InfrastructureDigital MediaMarketingSocial Media
Responsibilities
Build and develop a deep understanding of the client's strategic issues, initiatives and the competitive position
Participate in the measurement plan development and execution
Ensure timely follow through on all scheduled and ad hoc deliverables
Generate and communicate clear, compelling and actionable insights, constructing insightful narratives through sophisticated analytic techniques
Lead, mentor and train analysts
Present reports, POVs and other materials to clients on a regular basis over the phone and in person
Contribute to the consumer segmentation and audience identification/exploration processes
Design tests to measure the incremental impact of media on business outcomes
Manage cross-functional day-to-day tasks, ensuring understanding of proper priorities, knowing when to ask for help
Provide methodological support, coaching, training and advice to your direct reports and to the broader agency teams
Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization
Lead and mentor direct reports: continually assess capabilities, provide a roadmap for career growth and institute goals to build / expand skills
Keep in front of industry trends and developments by conducting research, engaging in training and attending industry events
Qualification
Required
Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data)
Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
Expertise in audience-based marketing and data-driven advertising
Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution
Proven leadership ability and strong, impactful client relationship experience
Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
Ability to train and coach colleagues for growth: being organized and detail oriented, prioritizing work, business writing & presenting, conducting analysis, and project management (scope, budgeting, timing)
Comfortable working in ambiguous situations
Passionate about driving change by adopting emerging technologies in the advertising space
A university degree and 3-4 years of data and analytics experience in advertising, management consulting, marketing or digital consulting
Preferred
Knowledge of agency-side media campaign planning and execution process is desirable, but not required
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
OMD
OMD is a media communications agency committed to delivering sharper insights, smarter ideas and stronger results.
10001+ employees
H1B Sponsorship
OMD has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (39)
2024 (25)
2023 (20)
2022 (12)
2021 (3)
2020 (4)
Funding
Current Stage
Late StageLeadership Team
Angela Knibb
Head of Performance Media
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