Massive Rocket | Global Braze & Snowflake Agency ยท 1 month ago
CRM Team Lead
United States
Contract
Remote
Senior Level, Lead/Staff
10+ years expMassive Rocket is a high-growth agency focused on connecting digital marketing teams with product and engineering units. As the CRM Team Lead, you will oversee a team of CRM Consultants, leading the execution of CRM initiatives and optimizing performance to ensure exceptional client satisfaction.
AnalyticsCRMData CenterSoftware
No H1B
Responsibilities
Oversee a team of up to 10 CRM Consultants, ensuring adherence to the standards and practices of the Practice and Massive Rocket
Ensure that CRM Consultant work is held accountable according to Massive Rocket standards for quality, speed, and execution
Conduct regular one-on-one meetings with team members for performance feedback, skill development, and growth according to the Capability Matrix
Participate in the recruitment process and candidate selection to ensure the team is staffed with skilled individuals who align with the team's objectives and culture
Lead the execution of CRM initiatives within the Braze platform across various channels
Configure and customize the Braze platform to implement agreed-upon strategies and campaigns
Design and execute targeted marketing campaigns using Braze's messaging capabilities
Utilize Braze's segmentation and personalization features to tailor campaigns to specific audience segments
Collaborate with the strategy team or other relevant stakeholders to ensure alignment between strategy and execution
Partner with clients to understand their needs and develop tailored solutions that deliver lasting results
Master Braze and its features to deliver innovative solutions that elevate our clients' success
Manage and analyze large datasets to understand customer behavior and trends
Utilize insights from data analysis to inform decision-making and optimize campaign performance
Create relevant documents and reports, including measuring and reporting on the performance metrics of executed campaigns
Qualification
Required
10+ years of experience in CRM
4+ years of experience in a team leadership or management position (Head of CRM, CRM Team Lead)
2+ years of Braze experience
Attention to detail, including QA of CRM Campaigns, Integrations & relevant documentation, ensuring accuracy and alignment with best practices
Strong knowledge of digital marketing
Proven ability in leveraging AI tools to enhance productivity in day-to-day professional tasks
Understanding of relational databases and data structures
Proactive mindset and ability to work in cross-functional teams
Strong interpersonal and communication skills gained through experience in a client service environment (e.g., agency, client-facing role..etc)
Experience working in an agency setting or client-facing roles
C1 level of English proficiency
Preferred
Braze Certifications (i.e Practitioner, Marketer)
Extensive experience working with Braze platform, demonstrating proficiency in utilizing its features
Experience in data analysis leveraging SQL
Benefits
100% remote forever
Career progression paths and opportunities for promotion/advancement
Organised team events and outings
Company
Massive Rocket | Global Braze & Snowflake Agency
Massive Rocket is a global consultancy specializing in customer engagement, data, and CRM for enterprise brands.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase