Apply on Employer Site

Backcountry · 8 hours ago

Graphic Designer

Cottonwood Heights, UT

Full-time

Onsite

Mid Level

4+ years exp

Backcountry is a company dedicated to connecting people to their passions through premium outdoor products. They are seeking a forward-thinking Graphic Designer who will shape the visual identity of their content across various media while integrating AI tools into the design process.

E-CommerceOutdoorsRetailSporting GoodsSports

Hiring Manager

Meghan Brady

Responsibilities

Conceptualize and Execute Designs: Develop creative concepts and execute graphic designs for a variety of content, including digital campaigns, social media, video, print, and product branding

AI-Driven Design: Integrate AI tools (e.g., Midjourney, Google Veo, Adobe Firefly) into the design workflow to generate, iterate, and enhance visual assets, ensuring efficiency and innovation in creative output

Brand Consistency: Uphold and evolve Backcountry’s visual identity across all touchpoints, ensuring consistency and alignment with brand guidelines

Collaboration: Work closely with copywriters, producers, videographers, and marketing teams to deliver cohesive, high-impact campaigns

Content Adaptation: Repurpose and adapt creative assets for various platforms and formats, utilizing AI to streamline the process and maintain quality

Trend Monitoring: Stay current with design trends, AI advancements, and best practices, proactively introducing new techniques and tools to the team

Asset Management: Organize and maintain a library of design assets, including those generated or enhanced by AI platforms

Qualification

Graphic DesignAI Design ToolsAdobe Creative SuiteFigmaVideo EditingCreative Problem-SolvingCommunicationTime Management

Required

4+ years of professional experience in graphic design and a Bachelor's degree in Graphic Design, Visual Communication, or related field, or equivalent professional experience

Advanced skills in Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other industry-standard design tools

Demonstrated experience using AI design and video tools such as Midjourney, Google Veo, DALL·E, Adobe Firefly, or similar platforms for professional projects

Strong portfolio showcasing a range of design work, including projects where AI tools were used to ideate, generate, or enhance creative assets

Ability to leverage AI for rapid prototyping, creative exploration, and efficient production of high-quality visuals

Excellent collaboration and communication skills; ability to present and explain design concepts, including the role of AI in the creative process

Strong organizational skills and ability to manage multiple projects in a fast-paced, deadline-driven environment

Preferred

Experience in the outdoor, lifestyle, or e-commerce industry

Familiarity with video editing and motion graphics, especially using AI-powered tools

Passion for outdoor sports, adventure, and environmental sustainability

Benefits

Paid time off policies

401(k)/RRSP match

Medical/dental/vision

A variety of supplemental

Company

Backcountry

Glassdoor3.0

Backcountry is an outdoor retail company that provides products and services for a wide range of recreational activities. It is a sub-organization of Qurate Retail.

Founded in 1996

Park City, Utah, USA

1001-5000 employees