Yoga Alliance · 2 months ago
Senior Manager, Member Benefits & Programs
United States
Full-time
Remote
Mid, Senior Level
$90K/yr - $105K/yr
7+ years expYoga Alliance is the largest nonprofit membership association of yoga professionals, practitioners, and advocates around the globe. They are seeking a Senior Manager, Member Benefits & Programs to lead the sales, outreach, negotiation, and execution of collaborations that generate non-dues revenue while enhancing membership value.
AssociationCommunitiesFitnessNon Profit
Responsibilities
Opportunity Identification: Proactively prospect, source, and qualify new business opportunities with vendors, service providers, and potential collaborators (insurance providers, discount programs, and other benefit vendors) that align with member needs and revenue goals
Vendor Development: Develop and present sales pitches, proposals, and ROI analyses to potential collaborators, demonstrating mutual benefit and measurable value. Build new collaborations from the ground up, focusing on delivering financial and experiential value to members
Contract Negotiation: Lead negotiations and close deals that maximize financial outcomes for the organization while providing clear cost savings and value to members
Vendor Management: Manage ongoing vendor relationships with a sales account management approach, identifying opportunities for upselling, cross-selling, and expansion. Oversee operational aspects of collaborations, including contract renewals, reporting, and compliance, with a focus on retention and revenue growth
Go-To-Market: Collaborate across internal teams to design and launch benefit programs that align with strategic priorities and enhance the member experience. Support the Strategic Communications team in developing go-to-market campaigns and ensuring clear, compelling member-facing promotion of all benefits
Continuous Value Alignment: Gather and analyze member feedback to refine benefit offerings and ensure programs meaningfully improve member satisfaction and loyalty. Work closely with the membership team to ensure benefits meet the unique needs of each audience (yoga providers and practitioners)
Ongoing Market Analysis: Continuously assess market trends and competitor offerings to inform new opportunities for collaboration. Maintain a sales pipeline and forecasting model to track active prospects, closed deals, and projected revenue
Performance Monitoring: Monitor performance of collaborations, including revenue generation, member adoption, satisfaction, and demonstrated savings. Intervene when an initiative is off track to meet yearly goals for engagement, utilization, and member satisfaction
Reporting & Insights: Report regularly on outcomes, including revenue growth, member savings, and overall value delivered to leadership
Organizational Leadership: Serve as a leader within the Community Engagement team by training colleagues on all member benefit collaborations, ensuring individual team members can accurately speak about the details of the product, service, or program, and understand the value it provides to the member community
Qualification
Required
Bachelor's degree in business, marketing, nonprofit management, or related field
7+ years of experience in sales, strategic partnerships, business development, or non-dues revenue generation
5+ years of proven track record of identifying, negotiating, securing, and managing revenue-generating collaborations or agreements
3+ years of experience in data aggregation and analysis with a proven track record of effectively translating metrics into tangible solutions to drive increased results
2+ years of experience with Salesforce to manage relationships, contracts, and track performance metrics
Strong financial acumen, including experience building revenue models, forecasts, and/or business cases
Prior success in designing and implementing go-to-market strategies for new programs or benefits
Excellent communication, relationship management, and cross-functional collaboration skills
Collaboration: Is inclusive, highly engaged team player, proactively seeks and provides thought partnership, assistance, and/or resources with/to colleagues
Communications: Understands, conveys, and shares information effectively through listening, inquiring, writing, editing, and speaking. Ability to read a room and adapt style, content, and tone. Ability to manage expectations, understand who the stakeholders are
Critical Thinking & Sound Judgment: Ability to look at a variety of situations in a manner that understands and identifies connections between disparate ideas and/or facts. Ability to escalate and address concerns/challenges appropriately and in a timely manner. Seeks diversity and differences in opinions to inform and refine decision-making
Project Management: Tracks, drives, prioritizes, reports, and engages the necessary stakeholders, tools, resources, and information to produce desired results; ability to move nimbly among a variety of projects with varying timelines
Solutions-Oriented: Enjoys troubleshooting and surfacing creative solutions to achieve insights and desired outcomes. Is able to map out and execute a sound plan to achieve long-term goals
Strategic Thinking: Knows where to look for and is able to take disparate pieces of information and effectively synthesize to produce
Strong technology skills with an aptitude to learn quickly to ramp up on new platforms or technology: Microsoft Suite (Outlook, Word, Excel, PowerPoint); customer relationship management platform (e.g., Salesforce); project management platforms (e.g., Monday)
Experience working effectively and collaboratively within a fast-paced, nimble environment among a diverse employee base that works remotely and distributed across the United States
Proven track record of contributing to cultures committed to equality, diversity, inclusion, accessibility, and belonging
Ability to attend in-person work-related events, work on-site at the Arlington, VA office as needed, and travel occasionally nationwide
Preferred
Strong understanding of health, wellness, insurance, or related industries
Experience in working with nonprofits or professional associations preferred
Experience with change management, particularly introducing new offerings or initiatives to a large community
Experience with community engagement, event participation, or public speaking
Benefits
Comprehensive health insurance plan offerings that are 100% employer paid for employees and 65% paid for dependents
A 401K plan
A generous paid-leave policy
Reimbursement for professional development opportunities
Casual dress code
Supportive and collaborative office culture
Group meditation
Quiet time
Group yoga
Company
Yoga Alliance
Yoga Alliance® is the largest nonprofit association representing the yoga community.
11-50 employees
Funding
Current Stage
Early StageRecent News
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