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Envista Holdings Corporation · 2 months ago

Sr. Manager, Global Brand Marketing

United States of America, California, Brea

Full-time

Onsite

Senior Level

$118K/yr - $176K/yr

7+ years exp

Envista Holdings Corporation is a company focused on improving lives through its global brand initiatives. The Senior Manager, Global Brand Marketing will lead the strategic development and execution of brand strategies, ensuring alignment with business objectives and customer needs while fostering cross-functional collaboration.

DentalMedical Device

Responsibilities

Develop and implement comprehensive brand strategies that elevate awareness, preference, and equity across global markets

Ensure brand messaging is consistent, compelling, and aligned with the company’s purpose to partner with professionals to improve lives

Lead the creation, implementation, and ongoing refinement of comprehensive Brand Guidelines for the Restorative and Endodontics portfolio

Ensure all global and regional marketing activities, communications, and assets consistently reflect the brand’s visual identity, tone, and messaging

Partner with cross-functional teams to drive adoption and compliance and regularly update guidelines to reflect evolving market needs and company strategy

Collaborate with Product Management, R&D, and Regional Marketing teams to support product launches, including go-to-market planning, messaging frameworks, and campaign execution

Drive clarity and consistency in launch communications and assets

Champion the Voice of Customer (VOC) by integrating insights into brand strategies and content development

Partner with regional teams to tailor messaging and campaigns that resonate with local market dynamics

Lead cross-functional teams including Creative, Digital, Regulatory, and Sales to deliver impactful brand campaigns

Serve as a key liaison between Global Marketing and Regional Business Development teams to ensure alignment and execution

Define KPIs for brand initiatives and campaigns

Monitor performance, analyze results, and optimize strategies to maximize ROI and brand impact

Mentor junior marketers and foster a collaborative, high-performance culture

Support training initiatives and contribute to marketing capability building across the organization

Qualification

Global brand marketingDigital marketing toolsCross-functional leadershipAnalytical skillsStrategic thinkingProject managementTeam developmentCustomer-centric marketingCommunication skills