Senior Manager, External Communications - Financial Advisor Network jobs in United States
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Guardian Life · 2 weeks ago

Senior Manager, External Communications - Financial Advisor Network

Guardian Life is seeking a Senior Manager, External Communications - Financial Advisor Network to shape and lead a scalable communications and PR program. The role involves empowering a network of financial advisors, fostering relationships, and leveraging modern communication strategies to enhance visibility and engagement.

DentalFinancial ServicesHardwareInsuranceLife Insurance
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Responsibilities

Develop scalable PR frameworks and advisor enablement resources (toolkits, templates, guidelines) that that empower advisors to amplify their visibility and expertise
Serve as a liaison between Guardian’s home office external communications team and our financial advisors and their firms’ marketing teams, building trusted relationships and establishing a steady rhythm of outreach and engagement. Host training sessions to elevate best practices
Lead coordinated external communication initiatives between Guardian and our financial advisors, including the development of press releases, pitches, byline writing, briefing documents, talking points, speaking engagements, key messages, social posts, newsletter development, and reporting
Partner with Guardian home office marketing colleagues to “plug into” existing financial advisor marketing support channels, while identifying new tactics to support financial advisor visibility
Define KPIs and report on program effectiveness
Support all other responsibilities as defined by the team

Qualification

External communicationsPublic relationsStakeholder managementData-driven strategiesWealth management knowledgeWriting skillsCommunication strategiesAI familiarityMarketing platformsStorytelling

Required

6-8 years of relevant experience in external communications and PR, ideally in financial services
Proven ability to manage complex stakeholder relationships and large-scale networks
Exceptional writing and storytelling skills across multiple formats and channels
A familiarity with various external communications and marketing amplification platforms
Industry knowledge in wealth management, personal finance, retirement, and insurance
A strategic communicator and influencer, experienced in leading external communications and PR campaigns
Proactive and confident, thriving in a fast-paced environment while managing multiple priorities
A trusted advisor who balances consultation with decisive recommendations
Data-driven and insight-oriented, using analytics to refine strategies and measure impact
Curious and adaptive, embracing AI and emerging media trends to shape innovative PR strategies and scalable advisor resources

Benefits

Skill-building
Leadership development
Philanthropic opportunities
Supportive, flexible, and inclusive benefits and resources

Company

Guardian Life

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Guardian Life Insurance Company of America (Guardian) is one of the country’s leading mutual insurers.

Funding

Current Stage
Late Stage
Total Funding
unknown
2016-08-23Non Equity Assistance

Leadership Team

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Andrew McMahon
Chairman and CEO
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Michael Prestileo
Chief Strategy Officer
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Company data provided by crunchbase