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Hourglass Cosmetics · 2 hours ago

Influencer Marketing Manager

West Hollywood, CA

Full-time

Hybrid

Mid, Senior Level

$90K/yr - $95K/yr

5+ years exp

Hourglass Cosmetics is a vegan and cruelty-free beauty brand, redefining luxury cosmetics. The Influencer Marketing Manager will assist with strategy and execution of the influencer marketing program, requiring proven experience in influencer engagement and content creation.

Cosmetics

Responsibilities

Develop influencer campaign strategies for both paid and earned: from creative concept to influencer selection – all based on data, insights and trends

Execute influencer campaigns: influencer outreach, negotiation, briefing, contracting, content review

Lead on talent discovery, building and maintaining influencer relationships within various verticals for earned and paid executions

Support global mailer program

Build and manage community events

Analyze and report the effectiveness of programs and competitive analysis for key stakeholders utilizing social listening tools such as Creator IQ, Tribe, Traackr, etc

Responsible for tracking and maintaining the influencer database to ensure it is up to date

Responsible for tracking product orders and sends to ensure deadlines are met and budgets are kept

Partner with Social, Paid Media and PR teams to build synergies between our programs

Manage the affiliate marketing program in partnership with the Digital and eCommerce teams

Demonstrate ability to think both creatively and critically, willing to think outside the box and challenge the status quo while demonstrating sound judgement in strategic decision making

Highly adaptable and able to adjust to changing demands and shifting priorities while coordinating multiple teams and stakeholders simultaneously

Energetic self-starter with excellent writing and communication skills to formulate and articulate value points to internal & external teams

Strong attention to detail, highly entrepreneurial, creative, open minded, persistent and highly collaborative, with a passion for and understanding of the influencer/social space and the ability to quickly learn about new technologies and platforms

Demonstrates ability to think both creatively and critically; willing to think outside the box and challenge the status quo while demonstrating sound judgment in strategic decision-making

Qualification

Influencer marketing experienceSocial media knowledgeProject management skillsCommunity buildingContent storytellingData-orientedCommunicatorNetworking skillsMicrosoft Office 365Team playerDetail-orientedCreative thinking

Required

Minimum 5 years influencer marketing experience with minimum 3 years in Beauty

Passionate about the Beauty Industry

Strong project management skills – timings, details oriented, flawless execution

Must understand Influencer Marketing to its core

Must have excellent knowledge of social media platforms and best practices

Up to date with social culture and trends

Established relationships with influencers and industry players

Proven success in community building

Understands best-in-class content storytelling

Must have a good understanding of paid media (opportunities and limitations)

Data oriented, each activation informs the following ones

Must feel comfortable with delivering insights that have real business impact

Must be an excellent communicator, natural networker, team player, and highly organized

Keeps a balance between personal accountability and delivery through teamwork

Has worked in or with a multi-stakeholder environment and knows how to collaborate to get the job done internally or externally

Able to manage multiple priorities, work at pace, and offer support across concurrent projects

Excellent oral and written communication skills

Excellent power point and presentation creation skills

Good knowledge of communications technologies, especially, but not limited to, the Microsoft Office 365 suite, with strong SharePoint skills

Must be able to work from Corporate Office at least 60% of the time

Preferred

Knowledge of international talent is a plus

Benefits

Medical insurance

Dental insurance

Vision insurance

Life insurance

Accident insurance

Critical illness insurance

Disability insurance

Retirement savings plans and company match

Paid family leave

Education-related programs

Paid holidays

Discretionary vacation time

And more.

Company

Hourglass Cosmetics

Hourglass Cosmetics is a vegan and cruelty-free beauty brand, redefining luxury cosmetics with high-performance products, innovative formulas, and award-winning franchises.

Founded in 2004

Venice, California, USA

51-200 employees