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Financial Times · 1 month ago

Subscriber Engagement Associate

New York

Full-time

Hybrid

New Grad, Entry Level

$25/hr - $28/hr

Financial Times is a leading publisher read by 2 million people every day. The Subscriber Engagement Associate will engage subscribers to enhance their experience and drive conversion rates, while contributing to a customer-centric approach within the organization.

Digital MediaNewsPublishingSocial News

Culture & Values

Responsibilities

Engage FT subscribers at all levels of seniority from a broad range of industries and sectors to advise subscribers of products and services via outbound engagement calls with a customer-centric approach

Help FT readers improve the benefits of their trial and/or subscription, driving conversion rates and building engagement habits, by walking readers through the website and mobile app

Ask probing questions to effectively match reader interests with content, tools, features, and services available on FT.com

Take the initiative to build expertise in FT content, tools, functionalities, and live events across all platforms, through continuous reading and listening to FT journalism

Demonstrate resilience and positivity when making outbound calls; be self-motivated and run weekly call leads efficiently

Be accountable for individual performance against Key Performance Indicators including contact rates, call acceptance rates, and engagement & retention metrics

Input customer feedback following all outbound calls to support the voice of the customer program

Efficiently promote and secure appointment bookings for in-depth consultations with FT Specialists

Qualification

Building customer rapportVerbal communicationWritten communicationCustomer-facing experienceDigital product navigationTime managementCustomer experience passionCuriosity about journalism