SAS · 2 months ago
Sr. Web Experience Specialist
United States
Full-time
Remote
Senior Level
5+ years expSAS is a global powerhouse of innovation and excellence, and they are seeking a Senior Web Experience Specialist for IDeaS.com. This role involves owning the global website's strategy, performance, and user experience, while driving engagement and conversions through effective web strategies and optimizations.
AnalyticsData GovernanceData ManagementEnterprise SoftwarePredictive AnalyticsSoftware
No H1B
Responsibilities
Set direction and priorities for IDeaS.com as a high-performing, conversion-optimized digital property
Translate company and product strategy into cohesive, audience-focused web experiences
Define optimization opportunities, propose solutions, and drive implementation in partnership with our website agency and internal stakeholders
Lead and manage website projects—large and small—from concept to launch
Ensure a seamless, engaging, and accessible user experience across devices
Use analytics, testing, and user feedback to continuously improve navigation, conversion flows, and content engagement
Build and maintain a dynamic roadmap that reflects audience behavior trends and drives engagement and conversions (e.g., demo requests, downloads, interactions)
Collaborate with product marketing and content teams to adapt complex information into clear, digestible, web-ready content
Implement SEO, AEO, and GEO best practices to enhance visibility across both traditional and emerging discovery channels (search engines, LLMs, etc.)
Partner with writers and content owners to ensure web content supports discoverability and drives measurable outcomes
Manage day-to-day interactions with our website agency, ensuring timely delivery of updates, enhancements, and fixes
Track and report on agency performance, budgets, and project milestones
Monitor site performance using tools such as GA4, SEMrush, and Demandbase
Translate insights into actionable recommendations that improve conversion and demonstrate ROI
Provide regular reporting and insights to inform strategy, demonstrate ROI, and guide decision-making
Act as the bridge between product marketing, communications, and digital marketing to ensure messaging is consistent and impactful
Partner with internal stakeholders to align web initiatives with campaigns, launches, and corporate objectives
Ensure compliance with accessibility standards, privacy regulations, and brand guidelines
Stay current on B2B web marketing trends, UX best practices, and emerging technologies—recommending enhancements as appropriate
Explore AI-driven tools and personalization strategies to continuously improve discoverability, engagement, and conversion
Qualification
Required
5-8 years of B2B SaaS website management experience
Strong understanding of digital channels, demand generation, and web performance optimization
Experience managing agencies, budgets, and project deliverables
Hands-on experience with analytics platforms (GA4, SEMrush, Demandbase) and ability to use data to drive decisions
Excellent communication and collaboration skills—able to translate technical/product information into clear web experiences (strong editing and simplification preferred; heavy writing supported by content teams)
A collaborative, problem-solving mindset with the ability to balance strategic priorities and day-to-day execution
Preferred
Familiarity with WordPress, Salesforce, Pardot, and Qualified is a plus
Company
SAS
SAS provides advanced business analytics and business intelligent software and services to enable companies to optimize their operations.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$1MKey Investors
CollaboratoryEuropean Commission
2022-11-08Grant· $1M
2020-11-10Grant
Leadership Team
Deepak Ramanathan
Vice President
Jason Mann
Vice President, Internet of Things (IoT)
Recent News
2026-01-23
2026-01-18
Company data provided by crunchbase