Publicis Sapient · 1 month ago
Associate Director, Paid Search (SEM)
Chicago, Illinois
Full-time
Hybrid
Senior Level, Lead/Staff
$96K/yr - $138K/yr
5+ years expPublicis Sapient is a global communications planning and media leader, and they are seeking an Associate Director, Paid Search to lead performance marketing initiatives. This role involves managing Performance Media teams, driving client objectives, and ensuring best practices in digital media and SEM.
Artificial Intelligence (AI)ConsultingDatabaseEnterprise
Responsibilities
Develop, manage, and monitor client service delivery executions of the assigned accounts
Oversee process development and ensure best practices are in place
Assures quality control of all media planning and implementation
Prepare and present annual financial and staffing plans
Implement planning process for the assigned accounts and holistic media planning across paid search platforms and initiatives
Coordinate efforts across different digital media channels to drive optimized recommendations
Continuously evaluate and improve upon all digital media opportunities
Attend to client meetings as needed, interface as needed with executive level and middle management level on client side during meetings and presentations
Embrace and encourage a culture based on team work, collaboration, and intellectual curiosity
Motivate, lead, and manage internal teams, working collaboratively to drive programs that meet our clients’ performance and business objectives
Drive adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction
Conduct performance reviews and career path plans
Provide training to direct reports as needed
Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group
Qualification
Required
5+ years of related experience within paid media
2+ years of successful team management experience
Demonstrated understanding of online marketing principles
Strong analytical skills and the ability to interpret campaign performance data and provide insights and optimization recommendations
Understanding of best practices for leveraging paid social media for brand communication
Must possess strong leadership skills and be comfortable presenting ideas to senior level stakeholders
Resourceful, curious, and motivated individual with an ability to work independently as well as in a collaborative team setting
Strong organizational, problem-solving, and communication skills
Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Preferred
Bachelor's degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
2-4+ years of digital marketing preferred with desirable focus on search engines, display and/or social media
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Publicis Sapient
Publicis sapient is a digital consulting firm that offers consulting, technology, and product management services. It is a sub-organization of Publicis Sapient.
10001+ employees
H1B Sponsorship
Publicis Sapient has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (90)
2024 (90)
2023 (85)
2022 (153)
2021 (235)
2020 (231)
Funding
Current Stage
Late StageLeadership Team
Nigel Vaz
CEO
Nathalie Le Bos
Chief Financial Officer
Recent News
Financial Sector Technology
2025-12-09
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Financial Sector Technology
2025-11-15
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