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Axon.ai · 2 weeks ago

Manager, Business Development

United States

Full-time

Remote

Mid Level

$137K/yr - $255K/yr

3+ years exp

AppLovin is a technology company that provides end-to-end software and AI solutions for businesses. They are seeking a driven and analytical Manager, Business Development to shape a new business line in the eCommerce space, partnering with brands to optimize their marketing campaigns and drive growth.

Marketing & Advertising

Responsibilities

Proactively contact new and existing eCommerce partners to pitch, onboard, and scale their usage of AppLovin’s platform

Leverage a strong consultative sales approach to engage with CMOs, Heads of Marketing, and key decision-makers

Act as a trusted advisor to your portfolio of eCommerce brands, ensuring long-term success and growth

Define and analyze metrics to ensure success for our strategic partners

Set up and grow campaigns by analyzing data, testing ideas for creative ad sets, and proactively optimize toward performance targets

Become an expert on AppLovin’s mobile advertising products for eCommerce brands

Represent AppLovin at industry events and conferences to build brand awareness and identify new opportunities

Collaborate cross-functionally with internal teams including Sales, Product, and Data Science to drive client success and shape go-to-market strategies

Qualification

Performance marketingDigital strategyData analysisShopifyCustomer behavior analyticsFacebook Ads ManagerGoogle AdsTikTok AdsGoogle AnalyticsInterest in technologyMobile advertising knowledgeBasic programming understandingCommunication skillsAttention to detailTeam playerFlexibility

Required

3+ years of experience in performance marketing, media buying, or digital strategy in the eCommerce industry

Strong understanding of key performance KPIs, attribution models, and customer behavior analytics

Experience with Shopify and direct-to-consumer (DTC) business models

Demonstrate outstanding analytical ability and strategic grasp of the 'big picture'

Ability to work independently and with a team in a fast-paced and dynamic environment

Exceptional communication skills and clearly able to communicate concepts and ideas

Excellent attention to detail and highly organized

Flexible team-player who can use drive, creativity, and initiative to move the organization forward

Demonstrated experience in handling large data sets, with a strong ability to analyze complex data and identify actionable patterns to drive strategic decision-making and optimize client outcomes

Proven interest in technology. Whether you're an early adopter of gadgets, or an Excel whiz, or took a computer science class in school and loved it, we are a high tech and big data company where you will constantly have the opportunity to contribute business and product ideas