Epson Europe B.V. · 1 month ago
ECommerce Product Marketing Manager
Epson America, Inc is seeking a results-driven product marketing manager to support their e-commerce marketing strategy for consumer products. The role involves optimizing online sales funnels, enhancing customer experience, and driving growth through strategic marketing initiatives in collaboration with various departments.
Food and Beverage
Responsibilities
Support the E-Commerce Lead in executing strategic marketing initiatives to grow online sales across Amazon, Epson brand store and retail partner websites
Assist in the development and refinement of search engine optimization (SEO), paid media, and content strategies to improve visibility and conversion
Collaborate on cross-functional planning to align e-commerce efforts with broader product marketing and business goals
Help identify and implement opportunities for digital shelf optimization and enhance customer experience
Contribute to the development of performance dashboards and reporting frameworks to monitor KPIs and inform decision-making (KPIs such as traffic, conversion rates, sales, and customer satisfaction)
Works closely with other Product Managers, Marketing Communications, Sales, Logistics, Finance and other groups to manage the product throughout its lifecycle
Track strategy performance during Test & Learn to grow and enhance digital customer engagements and sales conversion
Partner with the E-Commerce Lead to overview day-to-day operations of e-commerce campaigns, promotions, and product launches
Coordinate with internal teams (Product, Sales, Creative, Analytics) and external partners (agencies, platforms) to ensure timely execution of e-commerce initiatives
Assist in managing content updates, catalog maintenance, and merchandising strategies across retailer platforms
Support the creation and optimization of A+ content, brand stores, and advertising assets
Analyze campaign performance and consumer behavior to provide actionable insights and recommendations using 3rd party data tools such Stackline
Help prepare presentations, reports, and strategic documents for leadership and cross-functional stakeholders
Stay current on e-commerce trends, platform updates, and competitive activity to inform strategy and execution
Coordinates cross-functionally and communicates strategic and tactical marketing directions and plans to partners
Measures and communicates effectiveness of marketing programs and campaigns to continually improve resource optimization and efficiency and accelerate sales
Build strong relationships with peers and Senior Managers to best meet company goals and objectives
Manage and leverage relationships with marketing vendors, industry trade groups, analysts, and publications
Qualification
Required
3-5 years of proven experience in e-commerce marketing
Highly proficient with data analytics
Expertise (at least 3 years of recent experience) working in Amazon Vendor Central
Management of large, complex catalogs with bulk content and variation updates
Assisted with strategy and execution of Sponsored Ads and DSP campaigns tied to retail goals
Vendor central analytics, Brand Analytics, and retail media measurement tools experience
Assisted with brand store, A+ content, digital shelf optimization as well as content implementation across all retailers
Completion of an undergraduate program or equivalent experience
Preferred
MBA preferred
Benefits
Comprehensive medical, dental, vision, and prescription drug coverage eligibility on start date
Generous paid time off, including sick time, vacation, and holidays
Income protection plans, including life insurance and short-term and long-term disability programs paid by the company
401K plan with company matching
Educational reimbursement, employee assistant program (EAP), adoption assistance, employee discounts and much more!
Company
Epson Europe B.V.
Epson is a Japanese brand that evolved from Seiko – best known as one of the world’s foremost watchmakers.
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-10-05
Company data provided by crunchbase