The WNET Group · 2 months ago
Associate, Digital Marketing & Fundraising
The WNET Group is dedicated to enhancing digital marketing and fundraising efforts. The Associate will contribute to digital campaigning and engagement programs, providing operational support and collaborating with the team on various digital initiatives.
Broadcasting
Responsibilities
Assist with the operational support of WNET’s digital fundraising program, participating with the team on strategy and best practices meetings and offerings
Assist with the operational support of WNET’s e-newsletters
Serve as an educational and support liaison for Marketing Cloud, the platform of record for WNET’s email marketing efforts. In this role, the Associate will assist with the training program for WNET email producers, reviewers and general staff that provides a technical guide to the email marketing function, alongside advocating for email program best practices
Work collaboratively with the Digital Marketing and Fundraising team in developing WNET Journeys via Marketing Cloud – personalized cultivation tracks
The Digital Marketing and Fundraising Associate will be called upon to research and advise on technical issues surrounding both donor and constituent support and the constituent user experience
Additional responsibilities as assigned
Qualification
Required
Highly organized with the ability to handle multiple projects and priorities while coordinating workflow in a deadline-driven and service-focused environment
Effective interpersonal skills including ability to maintain professional relationships with a range of groups, volunteers and associates both in person and by writing/phone
A minimum of one year of experience working on digital campaigns and/or online marketing
Working knowledge of HTML, CSS and SEO
Solid Microsoft Office and Adobe Creative Suite skills as well as experience working with nonprofit membership databases
Preferred
Experience working with content management systems and CRMs (like EveryAction and Salesforce's Marketing Cloud)
Benefits
Competitive salaries
Excellent benefits
Supportive working environment
Company
The WNET Group
Welcome! We’re the home of PBS stations THIRTEEN and WLIW, network NJ PBS, and Long Island’s only NPR station WLIW-FM.
Funding
Current Stage
Growth StageTotal Funding
$1MKey Investors
Alfred P. Sloan Foundation
2014-01-01Grant· $1M
Leadership Team
Recent News
2025-05-28
Alfred P. Sloan Foundation
2023-10-30
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