Dotdash Meredith · 2 months ago
Social Content Producer
Dotdash Meredith is a leading media company, and they are seeking a Social Content Producer for their Brand Partnerships & Licensing department. The role involves planning, developing, and executing social content to support the Better Homes & Gardens Collection at Walmart, requiring collaboration with various stakeholders and strong content production skills.
AdvertisingDigital MediaPrinting
Responsibilities
Lead operational planning for social creative assets
Capture high-quality, dynamic video content that is on-brand, consistent in terms of style, quality, tone of voice, and optimized for consumer experiences across platforms
Support end-to-end creative production of social content (concepting, production, post-production) working with business account team, Marketing and Design to meet campaign goals
Own BHG Collection social calendar and collaborate with Brand counterpart to post regular content
Partner with Creative Director on budget planning and resource allocation
Act a primary point of contact with People Inc. Brand/Social Editors, Social Strategy Team and external platform partners
Attend studio and location based shoots to capture video content
Monitor and respond to relevant social media comments, messages and trends in a professional manner
Support and execute BHG Collection creator and influencer marketing strategies
Co-own relationships with key influencers and influencer agency reps
Manage annual influencer budget
Responsible for contracting partners in service of content development for BHG Collection
Oversee campaign execution from recruitment, briefing, production, content delivery and post-campaign wrap reports
Ensure content and stories are on brand and have a cohesive visual identity
Collaborate with People Inc. Marketing team on monthly performance and insights
Monitor competitive landscape and maintain POV on brand positioning
Stay on top of industry trends, FTC guidelines and platform evolution to influence channel strategies
Qualification
Required
Bachelor's Degree required
Minimum 2-3 years in social strategy and content production, including editing skills
Minimum 2-3 years running social media, including creating a content calendar
Strong knowledge of social media channels, tools and analytics
Knack for producing content both individually and with cross-functional teams
Deep understanding of platform-native storytelling and best practices
Must excel at collaborative cross-functional work internally and with external stakeholders
Preferred
Computer / Design skills using Google Suite (Sheets, Docs, Slides), Miro, Photoshop, Premiere, Airtable a plus
Company
Dotdash Meredith
Dotdash Meredith is a digital and print media company that reaches a vast audience through its diverse portfolio of iconic brands.
Funding
Current Stage
Late StageTotal Funding
$400M2025-06-05Debt Financing· $400M
Recent News
Beyond Bylines
2026-01-11
2025-12-19
digitalmediawire.com
2025-10-03
Company data provided by crunchbase