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INSPYR Solutions · 1 week ago

Performance Marketing Program Manager

United States

Contract

Remote

Senior Level, Lead/Staff

$65/hr - $85/hr

8+ years exp

INSPYR Solutions is a national expert in delivering flexible technology and talent solutions, and they are seeking an experienced Program Manager to support their Family of Apps Performance Marketing team. The role involves creating partnerships, managing projects, and optimizing performance marketing assets for integrated campaigns and digital advertising.

Information TechnologyProfessional ServicesStaffing Agency

No H1B

Responsibilities

Create strong partnerships with Integrated Marketers, Media, International Marketers, Product Marketing Managers, internal creative teams and external agencies

In partnership with Integrated Marketing, Performance Media, and Creative, drive the development and optimization of performance assets for integrated campaigns and evergreen digital advertising

Must be capable of being the lead point of contact for our external agency partner, as well as cross-functional internal stakeholder management

Collaborate with Program Leads to determine how creative projects within the remit of this role fit within a wider business portfolio through the lens of objectives, impact, risks and resources

Prioritize competing needs with good reasoning and viable solutions across multiple teams and projects

Capable of optimizing systems, tools, and standards that improve creative production within the organization

Coordinate the wider team to ensure successful communication and delivery of various performance marketing launches, at times, simultaneously

Manage workflow for inbound and outbound projects, manage program/production budgets and approvals, requirements for strategic sourcing and procurement, and the development of high-quality assets, often with tight deadlines

Maintain brand integrity across all project deliverables, working closely within Design, Legal and Product guidance

Mobilize the team towards forward progress, action, and results by anticipating needs and removing obstacles

Qualification

DRM experienceData LiteracyCreative operations experienceCreative planningDevelopmentLeadership skillsCross-functional collaborationMulti-taskingProblem-solvingNegotiation

Required

DRM (direct response marketing) experience

Data Literacy

Leadership & strong operational skills

Creative + XFN Management

8+ years client-facing experience within a creative agency or in-house, in a demonstrably equivalent role

Experience in cross-functional collaboration, organizational design and systems planning

Creative operations experience in setting priorities, problem-solving, multi-tasking, and negotiation

Experience in creative planning and development, production, editorial, finishing and delivery/trafficking

Experience across major creative channels and large-scale integrated creative campaigns. This may include but not be limited to: live action, programmatic digital delivery, social, influencer, CRM, web/Ecommerce media integration and/or animation workstreams

Preferred

10+ years client-facing experience within a creative agency or in-house, in a demonstrably equivalent role

Experience with additional creative channels. This may include but not be limited to: large scale integrated campaigns, print, out of home and/or experiential workstreams

Experience working with a large, global tech company

Experience working as a cross-functional manager within a fast-paced, often ambiguous, start-up environment