Shield · 1 month ago
Field & Partner Marketing Manager
Shield is a global company on a mission to protect the integrity of global finance. As a Field & Partner Marketing Manager, you will design and execute regional marketing programs that drive pipeline growth and partner success across North America.
Artificial Intelligence (AI)ComplianceData VisualizationMachine LearningNatural Language ProcessingSaaS
Responsibilities
Design and execute a regional field marketing strategy aligned with Shield’s global GTM priorities and regional sales goals
Plan, manage, and execute high-impact regional events — including executive roundtables, customer summits, partner activations, and industry conferences
Drive account-based marketing initiatives to support target account engagement and accelerate pipeline
Collaborate with Sales, GTM leadership and Customer Success to measure ROI, ensure strong follow-up, and turn engagements into revenue outcomes
Serve as the key marketing liaison for the NA Sales team — translating business needs into actionable marketing programs
Develop and execute comprehensive co-marketing programs with Shield’s strategic NA partners to drive mutual growth and brand awareness
Plan and launch new partner marketing initiatives — from joint campaigns and webinars to integrated go-to-market plays
Manage partner marketing development funds (MDF), ensuring efficient spend and measurable ROI
Serve as the internal advocate for partner initiatives, ensuring alignment across Shield’s global marketing, sales, and product teams
Collaborate with Product Marketing, Content and the Design teams to develop compelling partner and field related content — customer stories, sales decks, localized campaigns, and thought leadership assets
Own regional adoption of marketing and sales enablement tools (e.g., Seismic) to ensure consistency and accessibility of materials
Enable internal teams and partners with joint value propositions, messaging frameworks, and sales collateral
Qualification
Required
5+ years of B2B SaaS marketing experience, with a focus on field marketing, partner marketing, or account-based marketing
Proven track record of designing and executing high-impact regional events, tradeshows, webinars and partner programs that drive measurable business outcomes
Strong commercial acumen — you can connect marketing efforts directly to revenue and pipeline metrics
Excellent cross-functional collaboration skills — you work seamlessly with Sales, Partnerships, and global marketing functions
Strong communication and stakeholder management skills, with the confidence to represent Shield externally
Familiarity with marketing automation, CRM, and enablement tools (e.g., HubSpot, Seismic)
A proactive, data-driven, and entrepreneurial mindset — you take ownership and move fast
Willingness to travel across North America (~20%) for events, partner activations, and key customer engagements
Preferred
Experience working with Financial Services, RegTech, or Fintech audiences is a plus
Company
Shield
Shield is a workplace intelligence platform that automates the complete communications compliance lifecycle.
Funding
Current Stage
Growth StageTotal Funding
$35MKey Investors
Macquarie Capital
2022-12-01Series B· $20M
2022-01-13Series A· $15M
Recent News
2025-11-19
Sydney Morning Herald - Business
2025-11-14
Company data provided by crunchbase