Associate Director, Paid Search (SEM) jobs in United States
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Starcom · 4 days ago

Associate Director, Paid Search (SEM)

Starcom is a global communications planning and media leader with over 80 years of experience. The Associate Director, Paid Search will lead performance marketing initiatives, manage Performance Media teams, and ensure client objectives are met through effective digital media strategies.

AdvertisingBrand MarketingMarketing

Responsibilities

Develop, manage, and monitor client service delivery executions of the assigned accounts
Oversee process development and ensure best practices are in place
Assures quality control of all media planning and implementation
Prepare and present annual financial and staffing plans
Implement planning process for the assigned accounts and holistic media planning across paid search platforms and initiatives
Coordinate efforts across different digital media channels to drive optimized recommendations
Continuously evaluate and improve upon all digital media opportunities
Attend to client meetings as needed, interface as needed with executive level and middle management level on client side during meetings and presentations
Embrace and encourage a culture based on team work, collaboration, and intellectual curiosity
Motivate, lead, and manage internal teams, working collaboratively to drive programs that meet our clients’ performance and business objectives
Drive adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction
Conduct performance reviews and career path plans
Provide training to direct reports as needed
Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group

Qualification

Paid Media ExperienceDigital MarketingTeam ManagementAnalytical SkillsMicrosoft Office SuiteLeadership SkillsCommunication SkillsProblem-Solving SkillsOrganizational Skills

Required

Bachelor's degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
5+ years of related experience within paid media
2-4+ years of digital marketing preferred with desirable focus on search engines, display and/or social media
2+ years of successful team management experience
Demonstrated understanding of online marketing principles
Strong analytical skills and the ability to interpret campaign performance data and provide insights and optimization recommendations
Understanding of best practices for leveraging paid social media for brand communication
Must possess strong leadership skills and be comfortable presenting ideas to senior level stakeholders
Resourceful, curious, and motivated individual with an ability to work independently as well as in a collaborative team setting
Strong organizational, problem-solving, and communication skills
Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Benefits

Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

Company

With a history that dates back over 80 years, Starcom is a global communications planning and media leader.

Funding

Current Stage
Late Stage

Leadership Team

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Dan Bruinsma
Executive Vice President
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Company data provided by crunchbase