People Inc. · 2 hours ago
Social Content Producer
Des Moines Metro
Full-time
Hybrid
Entry, Mid Level
2+ years expPeople Inc. is a company that supports licensing functions across its brands. They are seeking a Social Content Producer who will be responsible for planning, developing, and executing social content across platforms to support the Better Homes & Gardens Collection at Walmart.
AdvertisingCommunitiesContentDigital MediaE-CommerceEducationInternetInternet of ThingsPublishing
Responsibilities
Lead operational planning for social creative assets
Capture high-quality, dynamic video content that is on-brand, consistent in terms of style, quality, tone of voice, and optimized for consumer experiences across platforms
Support end-to-end creative production of social content (concepting, production, post-production) working with business account team, Marketing and Design to meet campaign goals
Own BHG Collection social calendar and collaborate with Brand counterpart to post regular content
Partner with Creative Director on budget planning and resource allocation
Act a primary point of contact with People Inc. Brand/Social Editors, Social Strategy Team and external platform partners
Attend studio and location based shoots to capture video content
Monitor and respond to relevant social media comments, messages and trends in a professional manner
Support and execute BHG Collection creator and influencer marketing strategies
Co-own relationships with key influencers and influencer agency reps
Manage annual influencer budget
Responsible for contracting partners in service of content development for BHG Collection
Oversee campaign execution from recruitment, briefing, production, content delivery and post-campaign wrap reports
Ensure content and stories are on brand and have a cohesive visual identity
Collaborate with People Inc. Marketing team on monthly performance and insights
Monitor competitive landscape and maintain POV on brand positioning
Stay on top of industry trends, FTC guidelines and platform evolution to influence channel strategies
Qualification
Required
Bachelor's Degree required
Minimum 2-3 years in social strategy and content production, including editing skills
Minimum 2-3 years running social media, including creating a content calendar
Strong knowledge of social media channels, tools and analytics
Knack for producing content both individually and with cross-functional teams
Deep understanding of platform-native storytelling and best practices
Must excel at collaborative cross-functional work internally and with external stakeholders
Preferred
Computer / Design skills using Google Suite (Sheets, Docs, Slides), Miro, Photoshop, Premiere, Airtable a plus
Company
People Inc.
People Inc. is a digital media company that specializes in research, technology, finance, operations, and consumer services.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2012-08-26Acquired
1998-01-01Series Unknown
Leadership Team
Neil Vogel
Chief Executive Officer
Nabil Ahmad
Chief Technology Officer
Recent News
2025-12-12
Company data provided by crunchbase