Lenovo · 3 days ago
Sr. Specialist, Marketing Measurement & Analytics
Lenovo is a global technology powerhouse that delivers Smarter Technology for All. The Sr. Specialist, Marketing Measurement & Analytics will design and support complex datasets, enable data-driven storytelling through visualization, and contribute to AI-enabled insight generation to support marketing decision-making.
ComputerConsumer ElectronicsElectronicsHardwareMobileWearables
Responsibilities
Support the connection, structuring, and preparation of datasets from various stakeholders
Assist with configuring API connections and automated data pipelines
Write and optimize SQL queries to support efficient data processing
Help maintain and improve the data warehouse environment
Use AI tools (LLMs, Workflows, Automation) for data cleaning, modelling, and workflow improvement
Explore predictive or automated techniques (e.g., AI powered insight generation, anomaly detection, trend flagging, classification logic) alongside team members
Work with Marketing teams across regions to help turn complex datasets into meaningful insights
Build dashboards, reports, and visualizations in Domo/Tableau that support day-to-day decision-making
Provide training and support to stakeholders on dataset usage and visualization best practices
Apply AI-powered capabilities (e.g., automated narratives, data summarization, pattern recognition) to enhance dashboards and insight delivery
Use LLMs to speed up documentation, metadata creation, and initial drafts of analyses
Contribute to structured analysis aligned with key business priorities
Assist in introducing new techniques leveraging machine learning or AI, working closely with senior analysts to test and apply them appropriately
Support ongoing improvement of methodologies for defining and calculating Marketing ROI
Stay aware of evolving analytics technology, including new AI tools, and flag opportunities for the team to adopt or experiment with them
Qualification
Required
Bachelor's degree in Information Systems, Statistics, Computer Science, Engineering, or equivalent experience
3+ years of experience in a data-driven environment, ideally supporting BI, ETL, or analytics workflows
Strong foundation in data manipulation, SQL, and analytical thinking
Preferred
Exposure to Python, Java, or R (basic scripting skills a plus, but not required)
Experience working with large datasets and applying basic statistical methods
Dashboard/visualization experience (Domo, Tableau, Power BI, etc.)
Practical experience using AI tools (LLMs, copilots, generative AI) for analysis, automation, or productivity enhancements
Familiarity with predictive analytics or machine learning concepts (foundational knowledge is sufficient)
Strong communication, collaboration, and project coordination skills
Ability to present insights in a clear and business-friendly way
Curiosity, problem-solving mindset, and interest in learning new technologies — especially AI
Company
Lenovo
Lenovo Group is a computer technology company that manufactures personal computers, smartphones, televisions, and wearable devices.
H1B Sponsorship
Lenovo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (76)
2024 (52)
2023 (75)
2022 (82)
2021 (58)
2020 (67)
Funding
Current Stage
Public CompanyTotal Funding
$3.35BKey Investors
Alat
2025-01-08Post Ipo Debt· $2B
2024-04-01Post Ipo Debt· $500M
2017-10-03Post Ipo Equity· $500M
Leadership Team
Recent News
2026-01-05
2026-01-05
Company data provided by crunchbase