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Avalere Health · 2 days ago

Media Supervisor

Philadelphia, PA

Full-time

Hybrid

Mid, Senior Level

$90K/yr - $110K/yr

4+ years exp

Avalere Health is committed to ensuring every patient is identified and supported in their healthcare journey. The Media Supervisor will manage media strategy and planning, lead client engagements, and oversee a team to drive insights and business opportunities for clients.

Brand MarketingConsultingMedical

Responsibilities

Develop, implement, revise and maintain strategic and integrated client media plans and marketing recommendations

Build plan options that deliver against objectives/strategies; proactively investigate media opportunities and craft well supported, articulate points – of – view

Exhibit in-depth understanding of digital media channels (i.e., SEM, Programmatic, Social) with traditional channel knowledge a plus

Understand that clear business objectives are the key to driving success and know how to work with clients to develop clear business cases around opportunities for engagement

Ability to successfully articulate media, competitive, targeting, marketplace and landscape trends and be able to apply their findings and determine what the implications might be for our clients

Meet realistic client expectations and make every effort to exceed them, by providing quality work in a timely and responsive manner

Manage client communication on all day-to-day business needs

Monitor, analyze and interpret campaign results along with analytics teams and prepare recommendations for optimization on a regular cadence

Lead and motivate team members while overseeing and directing account activities; provide guidance on setting or re-defining priorities

Manage a staff of media professionals

Develop the staff through performance management and consistent feedback

Identify developmental opportunities with staff and help them to work toward their professional goals

Mentor Associates and Planners

Manage human resource administration, which includes: maintaining staff levels through effective recruiting, performance management and conflict resolution

Serve as a liaison among Avalere Health departments contributing to a client account, as well as developing Agency Management and Client relationships

Maintain thorough, real- time knowledge of client business

Establish processes, communicate clear direction and delegate appropriately to direct reports

Manage and be accountable for media budgets and client billing

Work with direct reports to compile and accurately update regular internal and client status reports

Ensure communication of creative needs and coordinate with creative teams on timely delivery of all assets for proper campaign launches

Contributes to new business pitches, in brainstorms and ideation sessions

Qualification

Media planningDigital media channelsClient relationship managementAnalytical skillsMicrosoft ExcelMicrosoft PowerPointTeam leadershipWritten communicationVerbal communicationNegotiation skillsPresentation skillsOrganizational skills

Required

BA/BS degree in related field or equivalent work experience

Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors

4+ years of experience in Strategy, Planning and/or Digital with strong ability to lead the media planning process – experience in HCP and DTC healthcare media strongly desired

1+ year(s) of experience in managing or developing a staff

Excellent written and verbal communication skills

Strong negotiation and presentation skills, ability to communicate to vendors and clients

Proven ability to handle multiple priorities/tasks proactively

Proficiency with Microsoft Desktop programs, specifically with Excel and PowerPoint

Strong organizational and analytical skills

Proven ability to work independently and as part of a team