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ITG Brands · 6 days ago

Regional Account Manager - Northern California

California, United States

Full-time

Onsite

Mid Level

3+ years exp

ITG Brands is the third-largest tobacco company in the USA, committed to innovation and consumer focus. The Regional Account Manager will serve as the face of the company with regional customers, leading partnerships and driving sales performance across multiple channels.

Tobacco

Responsibilities

Serve as face of the Company with regional customers across multiple fronts, including consumer insights, collaborative customer marketing, industry relations, issues / policies, sales technologies, and category management

Use judgment, skill, and discretion to lead and develop collaborative / strategic partnership with regional customers

Lead the Company’s representation at the headquarter level of assigned Chain retail and Wholesale accounts and be responsible for development of strategic relations, business plans and execution impacting performance across all the accounts in the respective divisions

Oversees and manages activities that create a sustainable competitive advantage for the Company

Engages with Customer Marketing team to share key customer requirements and identify opportunities for leverage within accounts

Selects and implements Customer Development strategies and plans initiating a Joint Business Planning (JBP) process at selected top retail accounts

Partners with and negotiates with assigned Regional Customers (Chain and Wholesale) to drive alignment between the Company and the customer objectives

Manages relationships and form a strong partnership with customer senior management (Chain and Wholesale) representing 'One Company' across the 3 business units

Identifies and pursues incremental opportunities to shape the customer’s current and future business practices to grow the Company’s brand share while strengthening the Company as a preferred vendor partner

Negotiates, sells, and maintains effective retail & wholesale partnership agreements

Develops, compares, and evaluates selling plans that resonate with chain retailer customers that encompass all product categories

Collaborate with Area/Region/Division resources to identify sales opportunities that can be acted upon to drive sales performance

Accountable for selling and gaining commitment of customer joint business plans (JBP) on a monthly or quarterly basis that delivers on the Company’s assigned Sales KPI’s – of volume, distribution, share and other key Brand initiative and strategic objectives

Customize, tailor, and link the Company’s strategies, plans, and key initiatives with the customer’s key strategies and tactical plans

Measures and enforces all requirements of our retail partnership agreements in assigned retail stores

Maximize effectiveness of all Chain Merchandising Fixtures/Displays/POS to present a competitive merchandising advantage at retail

Maximize effectiveness of all Company programs and guidelines to Wholesale customers

Deploys retail execution guidelines and key objectives to Retail selling organization to maximize in-store sales results

Coordinates communication between the customer and the Company’s senior sales and division management teams

Partners with the Company’s Insights team to customize and align Category Leadership story and business drivers in all key selling materials

Collaborates with internal Customer Marketing and Brand Marketing teams on initiative plan development and execution details

Collaborates with key functional stakeholders (Commercial Finance, Customer Service, Regulatory) on key matters pertaining to their assigned strategic customers Interacts with Area Management regarding all aspects of the customer business plans and address key issues and opportunities

Solicits and analyze customer and competitive insights to identify critical sales opportunities and provide solutions to Senior Leadership

Performs other job-related duties as assigned

Qualification

Regional customer managementSales strategies developmentNegotiation skillsMicrosoft Office proficiencyProblem analysisMultitaskingVerbal communicationWritten communicationAttention to detailTime managementFlexibilityBuilding relationshipsCritical thinking