Haus · 2 months ago
Customer Marketing Lead
Haus is the incrementality platform leading brands trust to optimize billions in ad spend worldwide. As the Customer Marketing Lead, you will shape customer experiences and advocate for Haus by turning insights into stories, building a community, and creating programs that enhance loyalty and drive revenue.
AnalyticsEnterprise SoftwareMarketingTest and Measurement
Responsibilities
Own customer storytelling & advocacy: Lead case studies, testimonials, customer quotes, and champion identification; manage and grow the Customer Advisory Board and customer referral program
Drive customer communications & education: Produce the monthly customer newsletter, create enablement content, and translate complex measurement concepts into clear, actionable materials that help customers become power users
Build and nurture the customer community: Plan and host small customer events, dinners, roundtables, focus groups, and peer-to-peer learning opportunities that support retention and deepen relationships
Partner cross-functionally across Product, Sales, Strategy, and Customer Success: Gather customer insights to influence roadmap decisions, support launches and feature adoption, and supply GTM teams with high-leverage stories and proof points
Develop customer lifecycle programs that drive loyalty and expansion: Create nurture strategies, coordinate surprise-and-delight moments (gifts, milestones, holiday programs), and monitor customer sentiment to proactively reduce churn
Qualification
Required
6+ years of experience in Customer Marketing, Lifecycle Marketing, or a related customer-facing marketing role
Exceptional written communication skills - able to craft compelling stories, newsletters, case studies, and clear educational content
Strong verbal communication and facilitation abilities - confident hosting webinars, customer events, interviews, and roundtables
Comfort translating complex or technical concepts into simple, engaging, customer-friendly language
Customer-obsessed approach — proactive about understanding customer needs, spotting opportunities, and strengthening relationships
Preferred
Strong preference for candidates based in San Francisco Bay Area, Seattle, or New York
Familiarity with causal inference concepts (incrementality, GeoLift, MMM, experimental design) or a willingness to learn quickly
Experience working in a startup or high-growth environment where processes are still being built
Comfort using tools like HubSpot, Salesforce, or project management tools
Benefits
Flexible PTO - take time when you need it!
Equity – Startup environment with part-ownership in our successes
Top of the line health, dental, and vision insurance - multiple plan options so you can pick what fits you best
WFH stipend to support the set up you need to be productive
Events & Offsites – opportunities to connect and celebrate in real life!
Free Lunch – Grab a bite on us when you choose to work from the office (hub locations include SF, NYC and Seattle)
New Parent Leave – take time to welcome your newest Hausmate
Company
Haus
Haus is a marketing science platform that helps brands understand the true business impact of their marketing spend.
Funding
Current Stage
Growth StageTotal Funding
$61.15MKey Investors
01 AdvisorsInsight Partners
2025-04-18Series Unknown· $18.3M
2024-07-30Series Unknown· $20M
2023-08-03Series A· $17M
Recent News
2025-11-05
2025-10-14
2025-09-17
Company data provided by crunchbase