Affinity Group, Sales & Marketing Agency ยท 1 month ago
Digital Sales Analyst
United States
Full-time
Remote
Mid Level
3+ years expAffinity Group is seeking a Digital Sales Analyst responsible for executing and optimizing digital marketing campaigns in alignment with client specifications and organizational standards. The role focuses on maintaining system integrity, ensuring compliance, and driving continuous improvement through collaboration and analysis.
MarketingProfessional ServicesSales
Responsibilities
Implement campaigns and application functions in strict accordance with client-specified policies, including approvals, cooling-off periods, suppression list management, and warm/cold lead protocols
Ensure all campaigns and application functions adhere to agreed-upon timelines and quality standards
Maintain and enhance email integrations, prioritizing optimal deliverability and audience reach
Systematically classify and document inbound responses, delegating tasks to the appropriate responsible parties
Regularly monitor system performance indicators, including deliverability, output, and job failure rates, to ensure operational excellence
Remain up to date and ensure platform compliance with all applicable legal and ethical requirements about digital sales and marketing
Provide training with team members to facilitate effective utilization of digital platforms
Foster a collaborative environment by maintaining efficient cross-functional communications with sales, sales enablement, and marketing
Partner with client management and sales enablement teams to co-develop field-ready materials and digital assets
Recommend, test, and monitor platform improvements to support ongoing innovation and efficiency
Produce comprehensive reports and conduct ad hoc analyses to inform decision-making and strategy
Stay informed of industry best practices, user feedback, and AI-generated performance insights to drive continuous improvement in platform functionality and campaign outcomes
Systematically document campaign processes, learnings, and platform enhancements for future reference and training
Maintain up-to-date resources and materials for team use
Qualification
Required
Bachelor's degree in marketing, business analytics, information systems, or related field
Minimum of 3 years of experience in digital sales analysis, campaign management, or related roles
Demonstrated success in executing digital marketing campaigns and optimizing platform performance
Experience with email integration management, CRM systems, and compliance monitoring
Proficiency in digital marketing platforms, analytics tools, reporting software, and data visualization
Strong analytical, problem-solving, and cross-functional collaboration skills
Excellent verbal and written communication skills
Digital Campaign Execution & Optimization
Email Integration & Deliverability Management
Response Classification & Documentation
System Performance Monitoring
Compliance & Regulatory Adherence
Training & Team Collaboration
Platform Enhancement & Innovation
Reporting, Analytical Skills & Data Visualization
Market & Trend Analysis
CRM System Utilization
Client-Facing Support
Documentation & Knowledge Management
Continuous Improvement Mindset
Preferred
Master's degree preferred
Company
Affinity Group, Sales & Marketing Agency
From culinary support, to store-level merchandising, to sales planning and strategy, Affinity Group's experienced retail and foodservice teams can help you build Your Bridge to Success.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Doug Snider
Chief Executive Officer
Enzo Dentico
Chief Executive Officer
Recent News
2025-06-21
Company data provided by crunchbase