Moonbug Entertainment · 1 month ago
Senior Social Media Manager
Los Angeles, CA
Full-time
Onsite
Senior Level
$110K/yr - $130K/yrMoonbug Entertainment is an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The Senior Social Media Manager will lead the social strategy for the CoComelon franchise, develop campaigns, and build brand love while managing a small team to elevate the brand's social presence.
ChildrenDigital EntertainmentMedia and Entertainment
Responsibilities
Lead, inspire, and mentor a growing in-house social media team (2 to 3 direct reports) to deliver best-in-class content and community management
Develop and implement the overall social media strategy across key platforms and territories, ensuring alignment with brand and franchise priorities
Elevate our in-house creative capabilities by building efficient processes, playbooks, and creative standards for social content production
Drive creative ideation, producing and overseeing social-first content that breaks through the clutter, builds emotional connection, and drives engagement
Build authentic, culturally relevant campaigns that resonate with parents and families, fostering affinity to the CoComelon brand
Create monthly content calendars that align with global business priorities and content launches
Collaborate across internal teams including Platforms, CPE, Distribution, Partnerships, and Music to support campaigns and amplify content
Partner with influencers, brand ambassadors, and agencies to extend reach and strengthen community engagement
Track, analyze, and report on performance using social data and insights to optimize strategy
Brief and oversee content creation including photography, video (shorts, reels, in-feed, and long-form), and copywriting
Using data-driven insights to inform investment and strategic decisions
Qualification
Required
Demonstrated success in growing brands, building engaged communities, and driving fandom through social
Strong people leader with experience managing and developing small teams
Highly creative thinker with a track record of producing social-first, culturally relevant content that drives conversation and engagement
Deep understanding of social media platforms, tools, and analytics including TikTok, Instagram, YouTube, and Facebook
Ability to translate insights into creative strategies and measurable results
Strong collaborator comfortable working cross-functionally across marketing, creative, and franchise teams
Excellent organizational and communication skills, thrives in a fast-paced, evolving environment
Confident working across multiple time zones including London and Los Angeles
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k, IRA)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Vacation, Sick & Public Holidays)
Family Leave (Maternity, Paternity)
Wellness Resources
And more!
Company
Moonbug Entertainment
Moonbug is an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow.
Founded in 2018
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$265MKey Investors
The Raine Group
2021-11-04Acquired
2020-07-31Series Unknown· $120M
2018-12-17Series A· $145M
Leadership Team
Rene Rechtman
CEO
Recent News
2025-11-05
Company data provided by crunchbase