QRY · 2 months ago
Paid Media Strategist
Jersey City, NJ
Full-time
Onsite
Entry, Mid Level
$70K/yr - $80K/yr
2+ years expQRY is a media-buying agency that specializes in scaling retail brands through performance media and data analytics. They are seeking a Paid Media Strategist to manage channel performance for various clients by planning and optimizing social campaigns, ensuring budget adherence, and translating data into actionable insights.
AdvertisingConsultingMarketingRetail
Responsibilities
You plan, book, and optimize paid media campaigns (i.e. Meta, TikTok, Pinterest, and Reddit) for 6-8 clients, utilizing available media planning tools to develop media plans
You strategize and implement A/B experiments to test audiences, creative, landing pages, offers, etc
You facilitate campaign implementation, including asset collecting and trafficking
With support from Associate Directors, you'll manage the channel's monthly reporting and strategy sessions with the client, owning overall communication for all channel initiatives
You scope, develop, and manage channel initiatives to consistently hit the goals for channels across all clients
You act as a strategic advisor and recommend strategic pivots to increase the channel's performance
You enthusiastically present reports to clients, highlighting the performance of your channels, how it assisted other channels in the funnel, how it affects the client's business, and recommended next steps
You complete a monthly forecast for respective channels based on budget and/or revenue goals
You collaborate with the other media and creative agency team members to ensure the creative specifications of negotiated plans are met
You consistently identify cross-channel strategies / collaborations with clients to improve performance
You effectively communicate with clients on teams' capabilities and opportunities, and proactively offer solutions for ad hoc issues
Qualification
Required
2-5 years of successful hands-on paid media management experience, ideally in an agency environment
Experience in channel platforms such as Meta, TikTok, Pinterest, and Reddit
Bachelor's degree in marketing, science, or in a related field
Analytical thinker with experience turning complex data into digestible reports
Top-notch communication skills to communicate with senior stakeholders effectively and efficiently
Master of time management, able to juggle multiple tasks effectively
Genuine interest in the e-commerce, advertising, and agency space
Creative problem solver, ready to troubleshoot with creative solutions
Passion for learning and staying updated with the latest trends in digital advertising and marketing
Understanding of the importance of a clean and quiet work environment suitable for video conferencing
Benefits
Quarterly bonuses.
USA remote flexibility.
Time off made easy.
Comprehensive healthcare.
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Company
QRY
QRY helps consumer brands turn attention into revenue by connecting brand awareness with performance.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Samir Balwani
CEO
Company data provided by crunchbase