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dentsu · 2 months ago

Associate, Digital and Programmatic

Los Angeles - San Vicente Blvd.

Full-time

Onsite

Entry Level

$39K/yr - $45K/yr

1+ years exp

Dentsu is a leading global marketing services network, and they are seeking an Associate, Digital and Programmatic. In this role, you will manage programmatic campaigns, receive training in various industry technologies, and support client deliverables while collaborating with different agency teams.

AdvertisingInformation ServicesMarketing

Responsibilities

Learn and understand the programmatic and digital industry

Follow basic campaign management processes defined by the account leads

Support Sr. Associate/Manager with all client deliverables, including campaign set up, launch notifications, ad creative screenshots, reporting, and updates

Understand and implement responsibilities to traffic in the ad serving process. You will be the account point person for agency ad operations by coordinating assets for upcoming campaign launches

Collaborate with agency team counterparts, including the planning, activation, ad ops, and analytics team

Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery

Become proficient in pulling data from programmatic buying platforms for reporting and provide reporting insights

Troubleshoot campaign set up, tag management, brand safety set up, performance and pace fluctuations

Become an expert in the digital display ecosystem, understanding the taxonomy of programmatic media landscape and its components

Become an expert in our publisher technology, including our partner DSPs and their consoles

Co-manage media vendor delivery reporting and complete campaign reconciliations on a monthly basis