Senior Associate, Planning jobs in United States
cer-icon
Apply on Employer Site
company-logo

Publicis Communications ยท 2 months ago

Senior Associate, Planning

Publicis Communications is a global media agency that aims to enhance brand engagement through innovative media strategies. The Senior Associate, Planning will oversee media communication for assigned brands, manage budgets, and collaborate with teams to deliver effective media recommendations.

Marketing & Advertising

Responsibilities

Assist the Manager in development of digital media plan options and recommendations
Maintain accurate budget control and flow of media activity and update client on timely/consistent basis
Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
Demonstrate proficiency with systems/tools (MRI, MediaTools, ComScore)
Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendations
Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met
Ensure proper execution of digital media plans by monitoring buys/schedules
Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
Demonstrate creativity and agility when problem solving
Deliver POVs/position papers on key client issues and/or client opportunities
Prepare media authorizations per approved plans/project requests

Qualification

Media PlanningMediaToolsSyndicated research toolsExcel proficiencyCommunication skillsTeamwork skillsProblem solvingTime management

Required

1+ years of Media Planning experience
MediaTools knowledge is a must
Familiarity with Competitive systems (AdViews/Kantar)
Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.)
Strong proficiency within Excel
Strong communication and presentation skills
Professional, with strong teamwork skills
Curious and motivated
Solution-oriented problem solver
Adept at time management and handling shifting priorities

Benefits

Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off

Company

Publicis Communications

twitter
company-logo
Publicis Communications is the creative communications hub of Publicis Groupe, bringing together the Leo Burnett, Saatchi & Saatchi, Publicis Worldwide, BBH, Marcel, Fallon, MSLGROUP and Prodigious networks Present in over 100 countries, Publicis Communications aims to deliver transformative work to its clients and to attract the best talents in the industry.

Funding

Current Stage
Late Stage

Leadership Team

leader-logo
Steve Shames
Chief Marketing Officer, Publicis Creative Group
linkedin
leader-logo
Ted Thompson
Executive Client Partner
linkedin
Company data provided by crunchbase