OLLY PBC · 2 days ago
Temporary Social Media Manager
OLLY PBC is seeking a Social Media Manager to lead strategy and execution for their Personal Care category across owned social channels. The role involves building brand awareness, driving engagement, and managing the social media budget while collaborating with cross-functional teams.
FitnessFood and BeverageHealth CareManufacturingWellness
Responsibilities
Lead and execute the social media strategy for the OLLY Personal Care category across social media channels (TikTok, Instagram, Reddit, Facebook etc.)
Lead the briefing for all social assets leveraging across internal and external content partners, including in-house creative team, external agency and creator platforms
Manage the social media budget, including content creation, agency feeds, tools and engagement incentives
Own relationship with social agency partner(s) and manage day-to-day to ensure timely production and delivery of effective content; provide feedback and manage performance as needed in partnership with Sr. Manager of Social Media
Oversee content boosting strategy, including budget allocation and coordination with the OLLY PC Media team to drive performance against goals
Utilize social listening tools to be OLLY’s eyes and ears in the social space, delivering relevant insights on brand, competitor and industry trends to inform strategy
Report on social KPIs, including overseeing agency reporting; regularly analyze performance to optimize content and channel strategies
Own planning and management of the PC content calendar with support of the Sr. Social Media Manager and scheduling of all content
Monitor and engage with community conversations, identifying opportunities for real-time interaction and amplification
Qualification
Required
5–7 years of experience in social media marketing, ideally within beauty, wellness, or lifestyle categories
Experience managing a monthly social content calendar
Deep understanding of how to grow new social media channels
Disruptive and innovative thinking and ideas
Experience independently managing annual budgets and completing monthly budget reconciliation
Experience partnering closely with creatives, in-house and externally
Ability to effectively craft and deliver constructive feedback to internal and external partners
Ability to analyze data and elevate key insights to various internal audiences
Excellent written communication with the ability to write clear briefs for agency and creative partners
Ability to push through ambiguity to drive for clarity and the best possible outcome in the face of unexpected shifts
Strong people leader with an aptitude for building and developing high-performing teams
Highly organized, detail oriented and self-motivated
Comfortable in a data-driven business environment
Candidates must be authorized to work in the United States without sponsorship
Preferred
Experience managing social media accounts for other brands or in an agency setting, preferably both
Experience successfully working with specific brand guidelines and navigating multi-layered review processes
LOCATION: Remote - NYC Preferred
Company
OLLY PBC
OLLY is a maker of premium nutrition and wellness products.
Funding
Current Stage
Growth StageTotal Funding
$6MKey Investors
Serena Ventures
2019-04-18Acquired
2016-06-09Series B
2014-09-04Series Unknown· $6M
Recent News
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