Apply on Employer Site

Vistra Corp. · 3 days ago

Marketing Associate, C&I Sales Support & Events

Irving, TX

Full-time

Onsite

Mid Level

3+ years exp

Vistra Corp. is a global leader in energy solutions, and they are seeking a Marketing Associate to support their Business Acquisition Marketing team. This role involves developing marketing activities and sales support tools to drive profitability and volume in the Large Business Markets, while also managing event presence and collaborating with cross-functional teams.

EnergyRenewable EnergySustainability

Comp. & Benefits

Responsibilities

Develops business sales support tools to engage C&I audience targets targets in current and expansion regions, throughout their customer journey. This includes presentations, emails, collateral, promotional items, and targeted campaigns that enable sales cycle progression

Collaborates with cross-functional teams, SMEs and external influencers to develop key messages and content for multiple channels (Email /DM campaigns, social media (LinkedIn) presence, etc.) to ensure consistent customer engagement and maintain legal and regulatory compliant selling claims. Content to include market/regulatory updates and trends, innovative energy efficiency and sustainability solutions, etc

Identifies and supports customer advocacy activities that promote current customers and amplify energy management best practices among peer networks

Manages participation in industry events, educational summits and networking events to increase consideration and engagement of prospective and current customers to support sales acquisition/renewal strategies

Continually seeks opportunities to improve experience and engagement throughout the business customer journey

Qualification

B2B marketing experienceEvent managementSales support toolsStrategic messagingProject managementMulti-tasking abilityOrganizational skillsCommunication skillsInterpersonal skills

Required

3-5 years B2B marketing experience with a proven track record in planning and developing campaigns and managing corporate events

Experience in event management and sales support software tools such as Cvent, Salesforce, SF Marketing Cloud and Seismic

Experience managing projects with external vendors & agencies

Working knowledge of key marketing financial drivers

Writing samples that demonstrate strong writing skills for strategic messaging & content development

Excellent organizational, communication and inter-personal skills with the ability to work within a team environment including cross functional teams represented by other departments and/or companies

Ability to effectively multi-task under time constraints in a fast-paced environment while maintaining focus and consistency to event goals

Physical attendance at events is a requirement of the job, including pre & post event activities, which could entail travel, or nights and weekends

Experience gained through college degree programs and/or certifications is applicable to the above skills

Company

Vistra Corp.

Vistra (NYSE: VST) is a leading Fortune 500 integrated retail electricity and power generation company, based in Irving, Texas, that provides essential resources to customers, businesses, and communities from California to Maine.

Founded in 2016

Irving, Texas, USA

5001-10000 employees