Qualtrics · 4 days ago
Healthcare Field Marketing Manager
Seattle, WA
Full-time
Hybrid
Mid, Senior Level
$100K/yr - $149K/yr
5+ years expQualtrics is a leader in Experience Management, serving over 18K clients globally. They are seeking a Healthcare Field Marketing Manager to plan, execute, and optimize marketing strategies that support sales objectives and drive pipeline growth in the healthcare sector.
ConsumerData IntegrationMarket ResearchSaaS
Responsibilities
Develop and execute a comprehensive, forward-looking healthcare strategy and plan—in partnership with CU leadership and cross-team stakeholders. This should include a program mix designed to help you meet and exceed your CU targets
Lead high-impact Account Based Marketing initiatives including field events, webinars, and sponsorship activations to generate qualified leads and drive the conversion or acceleration of targeted accounts
Ensure that allocated marketing spend is maximized for ROI across all field marketing initiatives
Measure the effectiveness of field marketing programs using metrics focused on pipeline generation and revenue impact
Qualification
Required
5+ years' experience managing healthcare events, including at least 1-3 years running field marketing events
Experience running healthcare field programs beyond physical events
Experience working with a direct sales team, sales development teams (SDRs) and other cross functional partners
Experience holding event budget authority and managing budgets across an event series
Experience having pipeline building responsibility
Experience with Salesforce.com, Asana, and marketing automation platforms (MAPs) (building emails, lists, and landing pages)
Must be metrics-driven
Travel for events will be required—50-60% travel on the high end
Benefits
Competitive compensation and equity participation reflecting your impact and contribution
Flexible hybrid work model blending in-office collaboration and remote work freedom
Access to state-of-the-art technology platforms and tools to empower your work
Learning and development resources tailored for technical and leadership growth
Inclusive and diverse culture supported by our Q-Groups and commitment to belonging
Medical, dental, vision, life and disability
401(k) with match
Paid time off
A wellness reimbursement
Mental health benefits
An experience bonus
Company
Qualtrics
Qualtrics is a single system of record for all experience data, managing customer, product, employee, and brand experiences on one platform.
5001-10000 employees
H1B Sponsorship
Qualtrics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (99)
2024 (61)
2023 (53)
2022 (111)
2021 (86)
2020 (52)
Funding
Current Stage
Public CompanyTotal Funding
$1.4B2023-06-28Private Equity
2023-06-28Debt Financing· $1B
2023-03-12Acquired
Leadership Team
Brian Stucki
President & COO
JoCee Porter
Software Engineer
Recent News
Fierce Healthcare
2025-12-22
Columbia West
2025-12-13
Company data provided by crunchbase