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Geosyntec Consultants · 2 weeks ago

Proposal and Marketing Specialist

Richmond, VA

Full-time

Hybrid

Mid Level

4+ years exp

Geosyntec Consultants is an innovative, international engineering and consulting firm serving private and public-sector clients. They are seeking a Marketing and Proposal Specialist responsible for coordinating and producing proposals, SOQs, and marketing materials while working closely with technical leads and marketing teams.

ConsultingCRMEnvironmental ConsultingInformation TechnologyInnovation Management

Growth Opportunities

Responsibilities

Coordinate all aspects of the competitive proposal preparation - from initial planning through delivery

Act on and filter data related to clients, competitors, past, current, and prospective markets, and relevant corporate experience by distributing to technical and marketing leads

Prepare and assemble written and visual information for client presentations

Lead production of proposals/Statement of Qualifications (SOQs), including compliance with applicable criteria; ensuring win themes are properly presented; editing and graphics; prepare for digital and/or print reproduction and ensure on-time delivery

Maintain scheduling and tracking systems for individual pursuit and proposal elements and update technical / marketing teams on status

Assist in developing pursuit plans and client outreach activities ahead of RFP release

Identify needed content from team and consultants, integrate onto pursuit platforms (local drives, SharePoint, OneDrive, Teams folders) and organize and inform pursuit teams of the organization

Maintain systems to extract, categorize, and retrieve information related to clients, consultants, personnel, projects, prior proposals, boilerplate, and visuals, and mailing lists

Manage the Region’s or Branch’s procurement platform initiatives (identify platforms [e.g., BidSync], register accounts, select appropriate categories, monitor email/solicitation details, coordinate with appropriate technical staff for go/no-go bid opportunities)

Prepare storyboards for marketing materials and/or submittals, demonstrate writing proficiency

Work with technical teams to create compelling and informative content, demonstrating our position as thought leader in focus areas

Coordinate and support implementation of targeted marketing campaigns for the branch/region/business development initiative/company as needed (assist with strategy development, approach/method, help identify and/or create campaign materials such as videos, brochures, PDs, etc. and support the debrief of analytics and lead follow-up)

Coordinate the development of new material and updates to existing material, with marketing teams, business development initiative teams, and practitioners/subject matter experts

Create first draft of news announcements for internal and external posting, as directed; revise & circulate for comment news announcements for internal and external posting

Coordinate with practitioners to maintain master resumes, project descriptions, and imagery

Maintain and manage content libraries, including prior proposals, boilerplates, and visuals

Assist with content for online presence, including social media, website, and email

Track & distribute events planning info to practitioners and research event attendees and enter industry event information

Maintain corporate memberships in industry and client organizations & key meeting calendars

Conduct research related to competitors; past, current, and prospective markets; and relevant corporate experience

Assist with graphics concepts and development, writing/content, and proofreading

Handle requested edits to marketing content such as press releases and article drafts

Perform special projects and related work as required

Qualification

Proposal preparationMS applicationsWriting skillsRFQ/RFP processDesktop Publishing SoftwareGraphic design experienceMultitaskingAttention to detailCollaboration skills

Required

A Bachelor's degree with four (4) years or more progressive relevant experience is required, Associates degree and 6 years of experience, or eight (8) years of directly related experience or any equivalent combination of experience and training that provides the knowledge, skills and abilities to perform the responsibilities of the position

Demonstrated writing skills, including the ability to think critically and analytically about the purpose of the document and how the content might be improved

Experience with the RFQ/RFP process

Formatting, writing, editing, and proofreading skills with strong attention to detail

Advanced computer literacy using MS applications (Teams, Outlook, Word, PowerPoint, Excel)

Ability to understand and follow complex oral and written instructions

Ability to multitask, prioritize, and manage workflow

Ability to work both collaboratively and independently to perform effectively under tight deadlines