PMG · 4 hours ago
Paid Social Lead
New York, NY
Full-time
Hybrid
Mid, Senior Level
4+ years expPMG is a global independent marketing services and technology company recognized for its innovative culture and commitment to inspiring brands. The Paid Social Lead will be responsible for leading paid social strategies, optimizing campaigns, and mentoring junior team members while collaborating with various teams to achieve exceptional results.
AdvertisingBrand MarketingContent MarketingCreative AgencyDigital Marketing
Responsibilities
Lead paid social strategies that deliver exceptional results, including budget and media planning, forecasting, testing frameworks, learning roadmaps, and measurement plans
Conduct platform audits and develop strategies that ensure best-in-class execution, optimizing campaign results while elevating the skills and capabilities of your team
Collaborate with cross-functional teams and platform partners to monitor and fine-tune campaigns daily, ensuring alignment with client objectives and market trends
Build and nurture client relationships by serving as a trusted advisor, thought leader, and key point of contact for client leadership and platform representatives
Leverage PMG’s proprietary technology, Alli, to craft tailored data analyses and reports that drive actionable insights while contributing to Alli’s ongoing evolution to improve team efficiency and effectiveness
Mentor and coach junior team members, helping them strengthen both technical and client-facing skills to grow into confident leaders in their own right
Bring energy and focus to every project, ensuring timelines and budgets are met while achieving strategic objectives for the brands you support
Qualification
Required
4+ years of experience in paid social strategy or a related field, with a bachelor's degree or equivalent experience
Intermediate expertise in Paid Social, Marketing Metrics, and Marketing Planning & Analysis to deliver results-driven campaign strategies
Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn to execute and optimize high-performing campaigns
Familiarity with tools like Google Analytics, Microsoft Excel, and SQL to analyze performance data and generate actionable insights
Strong analytical skills paired with a proactive approach to uncovering insights, testing strategies, and driving campaign optimizations
Excellent collaboration and communication skills, ensuring alignment with internal teams, clients, and platform partners
Proven ability to lead and inspire teams, fostering a collaborative and innovative culture that achieves best-in-class results
A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value
A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel
Benefits
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Company
PMG
PMG is a digital agency.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
George Popstefanov
CEO/Founder
Andrea Terrassa
Chief Operating Officer
Recent News
2025-11-12
2025-11-11
Company data provided by crunchbase