Affinity Solutions · 2 days ago
Agency/Platform Sales Executive
Affinity Solutions is the leading consumer purchase insights company, providing a complete view of consumer spending through exclusive access to transaction data. They are seeking an experienced Agency and Platform Sales Executive to drive revenue growth by selling directly to agencies, brands, and media platforms, utilizing a consultative selling approach to meet sales targets.
AnalyticsBrand MarketingFinanceMarketing
Responsibilities
Develop and execute a go-to-market strategy targeting agencies, holding companies, brands, and digital platforms
Own the full sales cycle—from prospecting and qualification to pitch, negotiation, and close
Drive adoption of Affinity’s Consumer Purchase Insights (CPI), Consumer Purchase Lift (CPL), and Audience solutions within key agency and platform accounts
Partner closely with marketing, analytics, and product teams to develop tailored solutions that address client objectives
Maintain a disciplined pipeline in CRM, with accurate forecasting and clear action plans for each stage of the sales process
Build strong relationships with agency trading desks, measurement leads, and data strategy teams, as well as with platform partnership managers
Collaborate on joint marketing, training, and enablement initiatives with agencies and DSPs
Educate clients on the value of purchase-based measurement and help them transition from proxy metrics (e.g., clicks, installs) to outcome-based KPIs
Work in close alignment with Affinity’s Product, Analytics, and Partnerships teams to ensure client success and renewals
Provide market feedback to inform roadmap priorities and identify partnership opportunities that expand distribution or data access
Support the development of case studies, success stories, and vertical playbooks to scale learnings across accounts
Qualification
Required
7–10 years of experience in advertising, media, or data sales, ideally at an Ad Tech, Mar Tech, Ad Measurement, Media Agency or Agency sales or data-driven media company
Proven success selling to media agencies, platforms, or large brands
Strong understanding of programmatic media, audience targeting, measurement, and clean room environments
Consultative sales mindset with demonstrated ability to translate technical capabilities into business outcomes
Excellent communication, presentation, and negotiation skills
Self-starter who can operate independently in a fast-paced, entrepreneurial environment
Proficiency in CRM (Salesforce preferred), PowerPoint/Google Slides, and data visualization tools
Preferred
Experience selling data or measurement products (e.g., outcomes-based marketing, attribution, or clean room solutions)
Established relationships with holding companies, DSPs, or major digital platforms
Familiarity with verticals such as Retail, QSR, Financial Services, or Travel
Comfort navigating complex deal structures and multi-partner integrations
Benefits
Generous company contributions for medical, dental, and vision
Company-paid holidays
Wellness time off
Other wellness benefits
Company-paid life insurance
Option to enroll in a 401K Plan with employer match
Unlimited vacation days, available after 90 days of employment
Employee discounts
Professional development opportunities
Company
Affinity Solutions
Affinity Solutions offers technology, analytics, data processing, and business services for customers.
Funding
Current Stage
Growth StageTotal Funding
$35.5MKey Investors
Chestnut Hill Ventures
2013-06-10Series Unknown· $21M
2012-06-27Series Unknown· $14.5M
2011-07-27Private Equity
Recent News
Gifts & Decorative Accessories
2025-10-11
2025-10-09
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