T-Mobile · 3 hours ago
Sr Product Marketing Manager
Frisco, TX
Full-time
Onsite
Mid, Senior Level
$120K/yr - $216K/yr
7+ years expT-Mobile is a leading telecommunications company that values its employees through comprehensive rewards and growth opportunities. The Sr Product Marketing Manager will drive strategy and business results for digital-first products, collaborating with various teams to launch and market innovative solutions while ensuring customer-centric approaches.
InternetMobileTelecommunicationsWireless
Responsibilities
Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
Engage with product, technical and other teams on validating feasibility
Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
Collaborate to build effective sales tools, training materials, selling pitches, FAQS, rep compensation plans etc that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
Partner with digital, base and vendor teams to develop end 2 end customer journeys
Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders and performance manage the channels
Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
Also responsible for other Duties/Projects as assigned by business management as needed
Qualification
Required
Bachelor's Degree Marketing, Business, Communications, or relevant field of study
7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
Consumer Segmentation & Insights: A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus. The ability to use consumer insights to develop segment-specific solutions and compelling value propositions to solve customer pain points
Customer Experience Management: Extensive customer interaction experience and customer success storytelling
Communication: Strong communication skills (verbal and written) and strong content development skills (crisp messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
Project Management: Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
UX& Digital Flows: Experience working on UX, designs and digital flows
Channel Management: Deep understanding of how retail and assisted channels operate and how to drive performance in the same
At least 18 years of age
Legally authorized to work in the United States
Preferred
MBA preferred
Consumer Technology: Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
Product Management: Strong understanding of the product development lifecycle for products and services. Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life
Contract management: Experience working with legal, procurement and partner vendor teams to agree to scopes of work and additional terms
Benefits
401(k)
Annual stock grant
Employee stock purchase plan
Access to free, year-round money coaches
Medical, dental and vision insurance
Flexible spending account
Paid time off
Up to 12 paid holidays
Paid parental and family leave
Family building benefits
Back-up care
Enhanced family support
Childcare subsidy
Tuition assistance
College coaching
Short- and long-term disability
Voluntary AD&D coverage
Voluntary accident coverage
Voluntary life insurance
Voluntary disability insurance
Voluntary long-term care insurance
Mobile service & home internet discounts
Pet insurance
Access to commuter and transit programs
Company
T-Mobile
T-Mobile is a telecommunications company that provides wireless communication services, including mobile phone and internet services. It is a sub-organization of Deutsche Telekom.
10001+ employees
H1B Sponsorship
T-Mobile has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (533)
2024 (457)
2023 (433)
2022 (674)
2021 (522)
2020 (320)
Funding
Current Stage
Public CompanyTotal Funding
$17.37B2026-01-05Post Ipo Debt· $2B
2025-10-06Post Ipo Debt· $2.8B
2024-09-23Post Ipo Debt· $2.5B
Leadership Team
John Saw
President of Technology, Chief Technology Officer
Peter Osvaldik
EVP & CFO
Recent News
Android Headlines
2026-01-24
2026-01-24
Company data provided by crunchbase