The Global Talent Co. · 2 months ago
Growth Marketing Associate
The Global Talent Co. is a rapidly growing D2C pet wellness brand redefining how people feed their dogs. As a Growth Marketing Associate, you will manage and optimize campaigns across various growth channels, collaborating with creative teams to drive measurable results and support the company's growth initiatives.
Marketing & Advertising
Responsibilities
Manage day-to-day execution, optimization, and reporting of growth campaigns across Meta, TikTok, influencer, and other performance channels
Collaborate with creative partners, designers, and influencers to maintain a steady pipeline of high-performing, scroll-stopping ad creatives
Set up, test, and analyze experiments related to creative, discounting, user journey, and attribution
Track and report on key KPIs, providing insights and recommendations to improve ROI and campaign efficiency
Work cross-functionally with marketing, product, and analytics teams to align campaigns with broader brand initiatives
Identify and test emerging growth channels, tools, and technologies to stay ahead of performance trends
Manage cost tracking, campaign setup, and performance data accuracy
Get hands-on with creative production when needed — developing mockups, testing ad variations, and QA’ing tracking links
Support seasonal campaigns, brand launches, and product expansions through data-backed execution and experimentation
Qualification
Required
4+ years of experience in growth marketing, ideally within a D2C e-commerce or subscription brand
2+ years of hands-on Meta media buying experience
Strong understanding of performance marketing metrics (CPM, CVR, CAC, LTV, ROI)
Experience collaborating with designers, influencers, and creative partners to produce engaging ad content
Analytical mindset with strong proficiency in Excel/Google Sheets and GA4; basic SQL a plus
Creative intuition — you know what performs, why it works, and how to scale it
Proactive, entrepreneurial, and results-driven, with the ability to thrive in fast-paced, ambiguous environments
Team player with excellent communication and presentation skills
Passion for growth marketing, experimentation, and — of course — dogs 🐶
Ability to work aligned to EST business hours
Benefits
Competitive compensation
Opportunities for growth
Company
The Global Talent Co.
About Global Talent Co. The Global Talent Co.
Funding
Current Stage
Growth StageCompany data provided by crunchbase