Sleeper · 2 months ago
Growth Marketing Associate
United States
Full-time
Remote
New Grad, Entry Level
$50K/yr - $70K/yrSleeper is a fast-growing sports platform built around community and conversation. As a Growth Marketing Associate, you will drive user growth, engagement, and brand awareness across Sleeper’s products and communities through various marketing strategies and collaborations.
eSportsFantasy SportsMessagingMobileSports
Responsibilities
Ideate, create, and test a variety of video, image, audio, and text creatives across paid and organic channels
Build, optimize, and scale paid acquisition and influencer campaigns
Support affiliate program outreach and creator partnerships to expand Sleeper’s network and drive new users
Analyze conversion, retention, and campaign performance metrics to inform growth strategy
Identify and test new social, affiliate, and content marketing opportunities
Collaborate with design, content, and product teams to ensure timely delivery of campaigns
Contribute ideas in team brainstorms and help shape creative direction across marketing initiatives
Qualification
Required
A self-starter with a bias toward action and experimentation
Both creative and analytical, with strong judgment around costs vs. impact
Comfortable managing and scaling budgets from small tests to large, multi-million-dollar campaigns
Skilled at identifying trends and generating buzz
Passionate about sports, with a solid understanding of fantasy sports, daily fantasy (DFS), or Sleeper's Picks product
Excited to be part of a fast-paced, collaborative environment where your ideas can have real impact
Ideate, create, and test a variety of video, image, audio, and text creatives across paid and organic channels
Build, optimize, and scale paid acquisition and influencer campaigns
Support affiliate program outreach and creator partnerships to expand Sleeper's network and drive new users
Analyze conversion, retention, and campaign performance metrics to inform growth strategy
Identify and test new social, affiliate, and content marketing opportunities
Collaborate with design, content, and product teams to ensure timely delivery of campaigns
Contribute ideas in team brainstorms and help shape creative direction across marketing initiatives
Preferred
Experience with paid acquisition, content marketing, or influencer partnerships
Experience in affiliate management or creator outreach
Familiarity with analytics tools like Tableau, Amplitude, or similar
Basic design or asset creation skills (Figma experience a plus)
Comfortable appearing on camera for paid or organic social content
Knowledge of sports culture and trends
Benefits
Medical
Dental
PTO
401k
Company
Sleeper
Sleeper is a sports platform intended for fantasy leagues and eSports.
Founded in 2015
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$67.3MKey Investors
Andreessen HorowitzGeneral CatalystBirchmere Ventures
2021-09-16Series C· $40M
2020-05-12Series B· $20M
2018-10-01Series A· $5.3M
Leadership Team
Nan Wang
CEO
Henry Leung
Co-Founder
Recent News
2025-11-01
Company data provided by crunchbase