toogeza · 5 months ago
E-commerce Director
Europe
Full-time
Hybrid
Lead/Staff, Director/Executive
5+ years expToogeza is a Ukrainian recruiting company focused on hiring for tech startups globally. They are seeking a Head of eCommerce for a Global Luxury Spirits Brand to strategically lead and manage the online presence, driving revenue growth through a sophisticated digital experience.
Staffing & Recruiting
Responsibilities
Own and drive global eCommerce revenue and profitability targets with a strong revenue-growth orientation
Develop and execute strategic plans for customer acquisition, retention, and loyalty, tailored to luxury consumers
Lead continuous improvement of the online customer experience, emphasizing high-end storytelling, personalization, seamless UX/UI, and omnichannel experiences that bridge online and offline presences
Oversee exclusive launches, gifting strategies, tailored customer segmentation, and effective website merchandising to double down on Average Order Value (AOV)
Set, monitor, and optimize KPIs (CAC, LTV, AOV, Conversion Rates)
Utilize heavy analytics and conversion rate optimization (CRO) to translate data into actionable insights, informing strategic and operational decisions
Design and manage email/SMS marketing, retention programs, and post-purchase engagement
Implement customer segmentation strategies to nurture collectors, corporate clients, and gifting customers
Guide external partners in paid media, influencer, content, and SEO strategies to maximize ROI
Ensure marketing initiatives align with brand values, campaign messaging, and performance targets
Lead coordination between internal stakeholders and a global network of contractors and agencies
Establish clear KPIs, ensuring accountability, quality, and timely delivery across all external partnerships
Ensure all digital initiatives comply with global alcohol marketing regulations
Oversee region-specific adaptations, addressing local payment, language, and cultural preferences
Qualification
Required
5+ years' experience in strategic eCommerce leadership within luxury or premium consumer brands
Proven success managing external contractors and agencies, with robust KPI-driven management
Data-driven professional with strong analytical capabilities, heavy analytics skills, and proven CRO expertise
Expertise in premium consumer marketing, segmentation, and retention strategies
Exceptional organizational and communication skills, adept at collaborating cross-functionally
Preferred
Experience or familiarity with regulated industries (alcohol/spirits)
Benefits
Competitive compensation with performance incentives.
Flexible work arrangements in a dynamic, entrepreneurial environment.
A collaborative culture focused on innovation, excellence, and growth.
Company
toogeza
*toogeza is a recruitment company that brings the right people together. We know how challenging it is to find talent.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase