Binance · 2 months ago
Senior Growth Marketing Manager — Ukraine
United States
Full-time
Remote
Mid, Senior Level
2+ years expBinance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange. They are seeking a Senior Growth Marketing Manager to take full ownership of growth initiatives in Ukraine, focusing on user acquisition and lifecycle management to enhance the brand's presence in the market.
BitcoinCryptocurrencyFinTechStock ExchangesWeb3
Responsibilities
Launch non-standard activations to engage and reactivate the existing userbase
Unlock new user growth via creative innovations: new product offerings, interactive mechanics, A/B testing, and lifecycle optimisation
Map and improve the entire user journey (Visit → Registration → KYC → Deposit → Trade) to boost business conversion funnel
Drive and execute series of educational and bonus-based campaigns
Ideate, test, and optimize paid acquisition campaigns (web + app)
Manage ASO/SEO experiments and retargeting campaigns
Fully own Ukrainian OKRs completion, frequently escalate Metrics Progress & Campaigns Performance with Marketing & Operations team
Qualification
Required
2–4 years of relevant experience in Growth, Digital, or Performance Marketing (preferably crypto, tech/IT, fintech, e-commerce, or mobile apps)
Proven expertise in Acquisition, Retention, Paid Ads, ASO/SEO, Analytics, CRM/email marketing
Execution-oriented mindset with strong ownership and independence
Analytical and data-driven, with hands-on A/B testing and product optimisation experience
Native-level Ukrainian + strong English proficiency
Passion for crypto / blockchain / fintech, staying up-to-date with industry trends
Preferred
Background in gambling, betting, or gaming industries with proven growth playbooks
Previous experience in crypto marketing or fintech products
Benefits
Competitive compensation package and performance-based incentives
Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Competitive salary and company benefits
Company
Binance
Binance is a blockchain ecosystem and digital asset exchange platform that provides a wide range of crypto-related services.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
$2BKey Investors
MGX
2025-03-12Series Unknown· $2B
2018-10-23Series Unknown
2018-10-01Seed
Leadership Team
Richard Teng
Binance, Co-CEO
Andrew Carroll-Goldin
Global Head of Data Analytics
Recent News
CoinDesk: Bitcoin, Ethereum, Crypto News and Price Data
2026-01-22
2026-01-22
Crowdfund Insider
2026-01-22
Company data provided by crunchbase