Writesonic · 2 months ago
Head of Growth Marketing
United States
Full-time
Remote
Director/ExecutiveWritesonic is seeking a Head of Growth Marketing to make Generative Engine Optimization (GEO) as essential as SEO. The role involves owning enterprise pipeline generation, creating category awareness, and building growth infrastructure to reshape how companies think about AI search visibility.
AdvertisingArtificial Intelligence (AI)Content MarketingE-CommerceGenerative AIMarketing AutomationReal EstateRetailSocial Media
Responsibilities
Own pipeline generation across mid-market and enterprise segments ($25K-$100K ACVs)
Build and optimize ABM programs targeting Fortune 500 decision-makers
Create sales enablement materials that help AEs articulate GEO's ROI
Design and execute account-based campaigns for strategic accounts
Scale paid ads across Google, LinkedIn with positive ROI
Make Writesonic synonymous with AI search optimization through thought leadership
Host weekly webinars with industry leaders on AI search trends
Build presence in SEO/CMO communities and industry events
Ship daily experiments in public, sharing wins and failures
Host weekly webinars with industry leaders
Implement attribution systems that track AI-driven conversions
Design automated nurture sequences for PLG and SLG motions
Create dashboards that measure visibility across ChatGPT, Claude, and Perplexity
Build repeatable playbooks for both self-serve and enterprise acquisition
Qualification
Required
Experience in driving enterprise revenue generation, particularly in mid-market and enterprise segments
Proven ability to build and optimize account-based marketing (ABM) programs targeting Fortune 500 decision-makers
Strong skills in creating sales enablement materials that articulate ROI
Experience in designing and executing account-based campaigns for strategic accounts
Ability to scale paid advertising across platforms like Google and LinkedIn with positive ROI
Experience in thought leadership and creating category awareness in the AI search optimization space
Experience hosting webinars with industry leaders on relevant trends
Ability to build presence in SEO/CMO communities and at industry events
Experience in conducting public experiments and sharing results
Experience implementing attribution systems for tracking AI-driven conversions
Ability to design automated nurture sequences for product-led growth (PLG) and sales-led growth (SLG) motions
Experience creating dashboards for measuring visibility across AI platforms like ChatGPT, Claude, and Perplexity
Ability to build repeatable playbooks for self-serve and enterprise acquisition
Company
Writesonic
Writesonic is a leading generative AI platform with over 5 million users, revolutionizing content creation and communication.
Founded in 2021
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$2.62MKey Investors
HOF Capital
2021-09-30Seed· $2.5M
2021-08-31Pre Seed· $0.12M
Leadership Team
Samanyou Garg
Founder and CEO
Recent News
2025-06-23
2025-06-22
unb.com.bd
2025-06-22
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